A good Brochure Design has a lot of work to do. When creating one for your exhibition, it is important to keep your target audience in mind to answer certain questions—How much information is enough information? Where do we put the pictures where they don’t clash? What about the layout? Bi-fold or tri-fold?—at the same time you want to make sure you are informing people as well as getting them interested in attending your event in the first place.
With all this in mind, you will want all the help you can get. To get you started, we offer you a collection of more than 6 amazing and effective brochure templates you can download and modify.
Art Exhibition Brochure Template
Festival Exhibition Brochure Template
Painting Exhibition Brochure
Square Exhibition Brochure Template
Choosing a Brochure Template
Bi-Fold vs. Tri-Fold Brochure
- Bi-fold is folded once down the middle and has 4 printed panels—this is a good option if your sales material contains mostly images.
- Distribution works best handed out personally in retail stores or through the mail.
- These are highly specific, targeted to a limited audience.
- Use this if you are looking to attract a wide reach with only a few highlights.
- Tri-fold has 2 folds, each one-third from either end, giving you a slimmer look but 6 panels to fill. The first panel is often the company logo; the last panel at the back is usually contact information.
- Often displayed in showrooms.
- Advertisers use this to promote a more information-rich event or product.
- Use this if you are launching a new product to create awareness.
If you’re into a classy boutique look and you have the means to staple a lot of these, you could pull off the less-common but elegant Square Brochure that might actually use less paper depending on how many pages you need.
Whether you need an exhibition brochure or a Real Estate Brochure, you understand how difficult it is to convey the quality of the art and listings on paper. Use these templates to give you the great starting edge.
Exhibition Tri-Fold Brochure
Exhibition Folded Brochure
Exhibition Company Brochure
How to Use These Templates
- Select. Once you’ve got your material (words, pictures, logo, information) to use in your brochure, choose a template that best suits your needs. There are great samples for art exhibitions and festivals, but you can modify these for other purposes.
- Download. Our templates come in formats that require a digital imaging software such as Photoshop, Illustrator, or InDesign (PSD, AI, EPS).
- Edit. Using your chosen software, edit in your information and photographs (the higher resolution, the better).
- Print. Set to print back to back on glossy paper. (Recommended option: use a commercial printer.)
- Fold. Follow along the lines depending on your chosen layout. The square brochure will be folded the same way as a Bi-Fold Brochure.
- Distribute. Go where your target audience will likely go—retail stores, show rooms, museums and exhibitions, commercial complexes. Stack these on counters or hand them out with a smile.
Remember that in the end the brochure is a point of sales material, and a lot of thought has to go into this. With these templates professionally laid out for you, you can free up your creative energy on getting great, representative photographs and writing your brochure material.
Good luck with your event!