10+ Music Flyer Templates
Music has evolved over the decades, even centuries. Gone are the days when musicians just picked an instrument and tell stories through their songs. The radio was invented, more technology happened, which revolutionized the way we listen to songs from our favorite musicians. But some things never change.
Elements of a Music Flyer
Music still transcends borders, religious, and cultural differences, bringing people all over the world together. It influenced some of history’s greatest moments as musicians and scores of adoring, passionate fans used it as an instrument of defiance and change which makes it a culture in its own right.
As visual representations of such culture, concert flyers and posters remains to be a very strong driving force for convincing fans to attend musical events, most notably rock concerts even after the advent of social media. Here are the main elements of a music flyer:
- Color: Most designers focus on graphics and typography in designing their flyers, however, the color actually trumps both of those two by being the major innovative element that you can add to your design. As a designer, it’s your job to translate the mood of the event as evocatively as you possibly can, especially if it’s going to be a major music festival. This is because switching up your color palette is one of the most effective and fastest ways to evoke a feeling of being at the event.
- Texture and Light: Color, type, and graphics probably make up your flyer design but the extra, minute details are what makes it look visually tantalizing. Using texture overlays are a good technique for adding a grunge-inspired, bow-to-the-90’s or whatever decade you want to use as inspiration, to your designs. Texture has that incredible ability to tone down any layout and make it more casual and relatable without taking away any of its visual value, which is perfect for rock or indie concerts.
- Branding: It’s not illegal to take a leaf out of the book of the world’s most established music festivals. After all, if they still draw the same number of crowds annually, they must be really be doing something right with their branding. You can also create a unique brand identity for your event’s flyers. Not only would it impress sponsors and concert-goers, it may also be a great opportunity for you to do this again next year. Create a logo and split it in many different ways so that you have a uniform brand look for the whole event, even with just a simple design.
10+ Music Flyer Templates
Free Rave Music Concert Flyer
Music Event Flyer Template
Free Music Festival Flyer Example
Vintage Music Flyer Sample
Music Party Flyer Template
Indie Concert Flyer Design
Jazz Concert Flyer Template
Free Rock Concert Flyer Example
Music Festival Flyer Design
Music Party Flyer Template
Steps to Design a Good Flyer
Today, listening to our favorite songs from our favorite bands and artists, old and new, is convenient as it is entertaining. However, nothing would ever compare to seeing them live, in the flesh and in front of us, dancing to the music, singing along, and forgetting everything else completely. Get people flocking by following these basic steps:
- Get inspired by the past: If you have ever been to a Coachella, Woodstock, Isle Of Wight or Glastonbury festival, you may also have parents or older relatives who attended them “back in the days of old rock n’roll” and you’re probably tired of hearing how these festivals aren’t the same anymore. Bring back the authentic, carefree vibe of the early music festivals by bringing your own concept into your design and adding vintage-inspired styles. Check some flyer templates with retro designs such as neon colors, drop-shadow for a stylish nod to festivals past.
- Create a visual hierarchy: Flyers should follow Andy Warhol’s 15-seconds rule and grab attention with the text being easily readable. Rank text and other elements in order of priority. If you’re working for a smaller copy, go bold with your graphics or have a single image as the focus. On the other hand, for flyers with lots of details to be included, set the type as your focus and think of a big headline while grouping the rest of the event’s information into chunks.
- Say more with less: Get rid of unnecessary elements. Leave something for the audience to be curious about. An element of surprise by saying more with less is a trick that never gets old. One word in brilliant type or an image with a dramatic design can say so much that using too many typographic elements, images or illustrations. Let the medium be the message.
- Write effectively: Successful promotional flyers sends its message to its target audience with words. Without writing effectively, anyone who sees your flyer or receives it, don’t know what type of event you’re offering them, who the musical act is unless it’s someone who’s really famous and why they should attend.
Tips for an Excellent Flyer Design
- Make typography a priority: Getting started on a layout can be quite challenging even with a concept ready. For music events, there’s a higher chance of it getting distributed in places where people are most likely to be such as train stations, bus stops or getting posted on street walls. It is, therefore, better to prioritize one major element on your design, whether it’s the image or the text. It depends on the type of music event you’re trying to promote and the design strategy you choose to take. For events or festivals that are already established, keeping your legacy may be best done through making typography the focus of your layout. Enlarge the name of the event and choose a type that would emphasize it and make it stand out. Check out display fonts or make use of slab serifs. You can also set the type in uppercase letters with the font color in contrast.
- Photo or Illustration: That is the question. Since music flyers usually fall under three main design focus; typographic, illustrative or photographic, it’s important to figure out which one would work best for the type of concert you’d have. This is also why you need to know what type of artist band or act you’re going to feature as well as the type of followers they have, which would also likely be your target audience.
- Style: Certain bands and artists and their style of music suit specific typographic styles while some could draw an audience with an image and others with illustrations. For instance, photos obviously work best for rock events, pop art and illustrations would fit for alternative and pop music.
Types of Music Flyers
The type of flyer you design largely depends on the kind of music event you’re hosting:
- Concert Music Flyer: This would also depend on the venue. It can be held on an open field, an arena or a concert hall. Flyers would be designed according to the group or artist performing. Most of the time, the flyer would focus on the image of the artist or the band.
- Music Festival Flyer: Obviously, you would want to draw a larger audience for music festivals which means your flyer should be designed in bright, striking colors to create or evoke that festive vibe.
- Music Gig Flyer: Gigs are more intimate events, often with a smaller crowd watching an exclusive performance or music session at a restaurant or any other closed venue. Your flyer should then reflect that mood on its design.
Music Flyer Sizes
- Half sheet:
5.5 x 8.5″
The half sheet flyer is most commonly used for its minimal print cost.
8.5 x 11″
This flyer size is the industry standard for flyer sizes.
- Large format:
11 x 17″
This size is perfect for documents that need to be folded such as over-sized leaflets
Music Flyer FAQs
Is a flyer similar to a brochure?
A brochure is a printed promotional material, often either folded in a bi- or tri-fold arrangement or stitched into a booklet or a magazine. A flyer, on the other hand, comes in a single page and is unfolded. Since they are made of single pages instead of being stitched or divided into multiple panels, the challenge is to make text look readable with the amount of space in the design.
What’s the difference between a concert and a gig?
A “gig” is an engagement, from the artist, band or musician’s perspective. They’re usually the same, but an appearance at, say, a club or a specific reception might be a “gig” to the performer but something short of a “concert” to the general public, it’d be a “show” and still others would say “there’s a band there.”
Whether it be for a small indie gig at your local watering hole or a famous artist’s concert in a massive auditorium, flyers are essential tools when it comes to promoting an event. It can grab the attention of people in its vicinity while informing them of the event’s details. Hopefully, with the help of this article, you can find what it is you’re looking for.