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Sales Referral Incentive Program

Sales Referral Incentive Program

Effective Date: [Month-Day-Year]

This Sales Referral Incentive Program was established by [Your Company Name] to encourage and reward employees and partners for actively participating in our growth and expansion by referring potential clients, customers, or business opportunities.


All employees and partners of the Company are eligible to participate in the Program. To ensure eligibility, participants must have completed at least [x months] of service or partnership with the Company.

Referral Criteria

To be eligible for an incentive under this Program, referrals must meet the following criteria:

  • The referral leads to a qualified sale or engagement with the Company.

  • The referred client or customer completes a purchase or a defined engagement, such as signing a contract, agreement, or subscription.

  • The referred opportunity is new and has not previously been engaged with the Company.


Incentives are designed to reward participants for their active role in expanding our customer base and business opportunities. Incentives may include:

  • Monetary Rewards: A percentage of the value of the sale or engagement.

  • Gift Cards: Various gift card options.

  • Performance Bonuses: Additional bonuses for consistent and exceptional referrals.

  • Special Recognition: Public recognition and awards for top referrers.

The specific nature and value of the incentive may vary depending on the size and significance of the referred opportunity. Detailed incentive structures will be provided to participants upon request.

Reporting and Documentation

To be eligible for incentives, the referrer must document the referral by providing the necessary information to the Company. This information may include:

  • The name and contact details of the referred individual or organization.

  • Details of the engagement or sale, including relevant documentation, such as contracts or purchase orders.

  • Any other relevant information required by the Company to verify the referral.

Incentive Disbursement

Incentives will be disbursed upon successful completion of the sale or engagement with the referred opportunity. The disbursement of incentives will be processed monthly.

Program Duration

This Program is effective as of the Effective Date and will remain in effect until [Month-Day-Year], unless otherwise determined by the Company. The Company reserves the right to modify or terminate the Program at its discretion.


The Sales Referral Incentive Program aims to create a win-win scenario for our employees and partners. By participating in this Program, you not only stand to benefit from incentives but also play a vital role in our company's continued prosperity and expansion.

Sales Templates @