How to Make a Commercial Real Estate Brochure?
A commercial real estate brochure is one of the many ways for advertising real estate properties. It usually advertises a commercial property, residential building, commercial insurance of property, luxury property, condo sale, etc. By making a real estate brochure or flyer, your available or on sale commercial space will be advertised easily and it will attract many leads and clients. Using this will make a realtor's job simple and easy in dealing with clients.
Even though using a brochure in advertising your real estate properties is common. It still has the same effective result in your marketing. It is always good to stay in the traditional way of advertising but to make it more award-winning, add a little spice in your sample house real estate brochure. For example, you can insert real estate postcards together with your brochure. To have come up with effective brochure design, here we have cited some steps below that will help you.
1. Determine your Audience
Before you start making the brochure, it is better to determine your targeted market so that you can tailor down the prospects of your brochure. By doing this, you can personalize the brochure according to what suits their taste.
2. Do Research
Conducting research is a must. This is to make you buildout enough information about what you need to input in your real estate investment or commercial brochure that will fit the market and your audience. You will be informed of what are the properties that are popular in the market. This will make your brochure more effective.
3. Provide Details
Your brochure should contain all the details that you tell your readers all about the properties that you will be offering. The details should also contain your contact information in case the person becomes interested in your commercial properties.
4. Lay Out the Design
You can choose any type of folds like bi-fold, tri-fold, four-panel roll fold, five-panel accordion fold, single gatefold, or others for your brochure design. The graphic design should fit the purpose of the brochure. Since you are making a commercial real estate brochure, you can use a construction project or real estate properties as images in your luxury brochure. As for the fonts, use fonts that are readable and formal. Make sure that the colors you will be using in your brochure will not be irritating to look at. You can use aesthetic or elegant colors since they are in trend now.
5. Proofread and Polish
To save you from printing a brochure that has a lot of errors, proofread and polish the contents of your marketing brochure. Make sure to edit the unnecessary things so that your brochure will be as effective as what you have imagined.