What Is a Fashion Sale Instagram Story?
A fashion sale Instagram story is an Instagram story that promotes the seller’s colorful fashion items to draw potential buyers.
How to Create a Fashion Sale Instagram Story
The Instagram market is a rapidly growing market. Started in 2010, this social media platform has continued to dominate the world of social media. The users of this photo-sharing social media platform are not expected to slow down soon. As a matter of fact, there are already one billion monthly active Instagram users according to Statista. Instagram story is one of the most popular features of this platform. It’s a good avenue to promote your business by giving a daily glimpse of your different business activities. Here’s how you can optimize the use of this feature.
1. Determine the Story You Want To Tell
Decide what topic you want to share about your business this time. Is it about an upcoming event? A live video? Or maybe a promo or ad? Choose engaging topics that will catch the attention of your followers and your target audience.
2. Plan Ahead of Time
An Instagram story used for business is different from your personal one. Unlike your candid personal IG story, you need to plan ahead of time for your fashion sale IG story. This is because you aim to be noticed by your followers and turn them into customers.
3. Consider the Best Time to Post Your Story
Timing is crucial. It can be a trial and error at first since you need to identify what time you can create more engagement. Do you think you can have more engagement during midnight or dawn? Or perhaps during the weekend? Start testing the waters so you can be more efficient and productive.
4. Be Creative
You don’t need to be a fashion designer; what you need is a creative mind and a creative tool. You can grab free fashion images on PNGTREE and other free websites that you can easily save in PSD template format, Adobe Illustrator, and more. Or save it in a compressed folder to save space.
5. Choose an Engaging Call-to-Action
A call-to-action (CTA) will be an important element in your Instagram story. Your CTA will be the next step of your customer’s journey after viewing your story. Without CTA, your potential customers are likely to just view and leave your story after.