How to Make a Meal Voucher in Adobe Photoshop
A 2012 study spearheaded by Dr. Paul J. Zak and Coupons.com reveals that people were 11% happier after receiving a $10 voucher compared to those who didn't receive any coupon at all. Nowadays, it's common for consumers to demand special deals from establishments. Not only does it help boost customer engagement, but it also impacts buyer behavior and overall revenue for the business. So to help you make the best out of this marketing strategy, here are a few tips to ensure the successful creation of your vouchers:
1. Include the Necessary Details
The voucher should tell consumers what they can enjoy from this offer. For instance, your restaurant can provide food vouchers for customers who order take-out. It's one way to encourage repeat transactions, while also giving customers something that they can benefit from.
2. Indicate the Expiration Date
The best way to create a sense of urgency is to have an end date for your promos. This should drive customers to act immediately so that they don't waste away a promising deal. Be reasonable when setting your redemption period, as you don't want to make it seem impossible for people to avail.
3. Add Eye-Catching Images
Images can capture the attention of and build a sense of excitement among consumers. Attach a few pictures of mouthwatering dishes that customers can get from your food voucher, and that should be enough to draw attention to your offers.
4. Make It Easy to Track
Promos are good for business, but they can be risky when you don't manage them carefully. One way to measure the success of your campaign and determine the authenticity of these promotion vouchers is to use barcodes and other identification labels for such.
What is a voucher?
A voucher is a document that entitles the holder to a discount or service as part of a redeemable transaction. It holds a certain monetary value that holders can use in exchange for goods or services, including food, travel, and club memberships.
What are the advantages of vouchers?
There's nothing more compelling than the thought of saving money. Discount vouchers and gift vouchers can greatly impact a customer's buying decisions by encouraging them to shop more. It's one way to develop customer loyalty and strengthen engagement.
How do discount vouchers work?
Many businesses give away discount vouchers as a marketing strat to generate more customers and increase sales. Those who wish to redeem these offers may simply present the voucher to a participating store upon checkout. There are other terms and conditions that come with the transaction, so businesses must disseminate this information accordingly.
How long should a voucher last?
On average, discount and gift vouchers are redeemable within three to six months from when they were distributed. There are exemptions in most cases, depending on the business policies and state regulations that govern this type of campaign.
What is the difference between a voucher and a certificate?
In a sales and marketing context, certificates and vouchers generally serve a similar purpose. You can use a certificate to purchase goods and gain access to various services. As for vouchers, they allow you to obtain a particular product or service based on the monetary amount that it carries.