Provide a one-stop-shop for all of the information that people would need to know about your business by getting our ready-made Business Media Kit Templates! These templates can be downloaded for free and are editable using Adobe Illustrator. Easily create a media kit for your business that you can confidently present and give to people during events. With the use of our professionally designed templates, we can guarantee that you will catch anybody's attention most, especially that each template includes high-grade graphics and well-constructed written content. Grab this chance and get a hold of our Business Media Kit Templates in Adobe Illustrator now!
How To Create Business Media Kits In Illustrator
According to USA Today, now is the best time to start a business. The key to a successful business venture relies on how you advertise your business. If you're good at advertising, you'll gain tons of customers. A media kit or a press kit is a document that contains your business information. It works just like portfolios and resumes. It contains all the information such as what your business is all about, the products or services offered, the company's logo and color, contact information, and more.
This information kit is useful when the media or a potential client ask you for more information about your company. Regardless if you have a small business, having one is important. Just like a flyer or a business card, you hand this out to promote your business and gain more customers. Follow the guide below on how you can create the best media kit for your company.
1. Provide an Overview
A document like a press kit should have an overview. An overview is consists of an introduction, the company's mission and vision, founding date, the CEO and other executives' bio, company address, company size, awards and achievements, description and sample picture of the products or services, and important numbers. Make use of graphs or charts to display important numbers, so the readers will find it easy to understand. Avoid using slang words. Keep your overview precise, concise, and organized by using bullet points.
2. Input your Media Contacts
Your company's contact information is necessary. Dedicate a space for all your media contacts, such as your phone number, cellphone number, and social media accounts. Make sure that the media contacts you've inputted are up to date, so the media and potential customers can reach out to you easily and without any problems.
3. Showcase your Products or Services
This is the marketing part of your kit. Here, you'll talk about the value and benefits of your products or services and why it stands out from the other products. Provide high-quality photos of your products or services. It's wise to include customer reviews, so they know why they should use and trust in your products or services.
4. Promote Branding
To promote branding, use your company colors for the theme of your press kit and add your company logo in an obvious location. Add photos of your products or services, offices, and the people behind the company as well. The people behind the company means, the employees, the CEO, and other executives.
5. Design and Print
Keep your media kit's design simple but classy. Having a minimalist design allows you to make your readers focus more on the content. Instead of adding too many designs and graphics, focus more on the colors and typography. Use analogous colors so that the kit would look pleasing to the eyes. Go over your work twice once you're finished to ensure that there are no mistakes before printing or publishing your media kit digitally.