How to Make a Summer Brochure in Apple Pages
It’s no secret that digital advertising has dominated all promotional channels. However, despite this fact, print advertising is far from extinct. According to Medium, brochures are still a relevant method of gathering engagement as it serves as a fresh approach away from the persistence of virtual interaction and a way to impose a tangible interaction with a target audience.
1. Make a Killer Headline
Consider how you’ll get noticed out of the hundreds of business brochures being put out in public every day. A killer headline will help you get the attention you need to call your promotion a success. Craft a statement or a slogan that stirs their interest and will prompt them to read your content.
2. Set a Clear Objective
Having an objective ready in mind sets your direction and purpose in a clear path. Ask yourself what do you hope to achieve through your advertising brochures and lay your groundwork from there. This will help you decide what goes to your content and what should be omitted.
3. Draft a Concise Content
Before directly commencing your designing process, make a draft of your content first. Make sure that your content is brief, clear, and engaging to encourage your audience to read everything text. A lengthy company brochure might have all the information, but no one would spare a time going through the entire copy, which defeats your purpose of getting attention.
4. Feature Strengths
Depending on what kind of industry you’re promoting, your product or establishment’s strengths, advantages, and edge should have a special spot on your printable brochure. For example, if you’re advertising a summer party on the beach, you should describe the location vividly as well as the activities during the event. This should motivate your audience to join the occasion.
5. Opt for a Brochure Template
Because brochures are promotional means, how you design its layout will ultimately affect the way people view your brand. You need a high-quality, professionally designed, and creative brochure. In the absence of a design team, getting a brochure template is your best option as it contains all the needed design and a content outline that you can easily customize to fit your needs.
What is a summer camp brochure?
A summer camp brochure is an informative piece of advertising material that promotes a certain camp’s details and activities to entice its audience into joining.
What is the difference between a pamphlet and a brochure?
The two words are heavily interchanged on many occasions and can be considered similar except for slight differences. Both are informative in nature and contain promotional agendas. However, a brochure is often used to sell a company’s products or services, while a pamphlet is used for non-commercial purposes.
What is a brochures ideal word count?
Because a brochure should be concise to invite attention, the maximum word count should be set at 350 words only.
What should be your brochures content?
The following basic information should be included in your brochure:
1. High-quality images
2. Your company or institution’s background
3. Time, date, and location
4. A strong call-to-action
5. Compelling information about your products or services
What is a brochures layout size?
Ideally, a flyer employs an 8 ½ x 11 inches size folded into either a bifold or a trifold layout, depending on your preferences.