What is a Drink Ticket?
A drink ticket is a marketing strategy that is used in drink festivals. They are utilized to control the flow of alcohol consumption of the guests or attendees and are widely used in any themed events. Drink tickets have pros and cons; nonetheless, they provide assistance to attain a smooth and successful event.
Organizing drink festivals is one of the advertising strategies that breweries used to showcase their products and then meet and estimate their potential customer base. This exposure opens opportunities to breweries and, at the same time, enjoyed by the guests. It is expected that numerous individuals will likely attend this event. Thus, it is a great challenge to maintain it is well-organized.
On the other hand, drink tickets are also utilized in other themed events. Like its usage for drink festivals, these tickets help you in regulating the consumption of your drinks. This is to ensure that your budget meets your guests.
How to Create a Drink Ticket
Like any other sample tickets, creating drink tickets follow the same set of steps. However, the choice of inputs, details, and purposes differ. To guide you in your ticket-making journey, refer to the tips that follow.
1. Know your Purpose
Always prioritize your purpose. As mentioned earlier, drink tickets are not solely for drink festivals and events. These are also used in other events such as weddings, music events, birthdays, and holidays or as a reward. It is necessary to know your purpose; and in this case, it will be easier for you to outline your ticket design.
2. Do Canvassing
You have to set a budget plan for your drink ticket-making and to estimate it, you need to start canvassing. Look for the needed materials for your tickets and take note of the prices. The more stalls you visit, the wider the chance of getting cheaper but higher quality materials.
3. Choose a Theme
If you already established your purpose and finalized your budget sheet, then start choosing what theme to base for your drink tickets. If you are assigned to organize a beer festival, then choose a theme that fits it. Make sure that your theme will not mislead your guests. These must be creatively made because your attendees will somehow judge your event on how your tickets look like.
4. Create your Visuals
Since the drink and food tickets are bloodlines of your event, then visuals must also connect on its purpose and theme. Balance your designs, the color scheme that you used, the lines, font sizes, and the font styles. Always connect your color preference to what the event is.
5. Select High-Quality Paper Stock
If you use the right paper stock in printing, your output will not be compromised. Your theme and designs will be useless if your paper stock is not the exact stock needed for your design. Also, your printing materials (whether cardstock or regular paper) must be compatible with the printer that you are using.