How to Make a Sample Ticket in Publisher
A ticket is a document that entitles its bearer to attend, participate, or be part of an event or gathering. It can also be used to provide its bearer access to services and/or possession of objects. Sample ticket designs may be created using graphic design software tools like Microsoft Publisher, Word, Adobe Photoshop, Illustrator, InDesign, or Apple Pages.
In the short guide below, you will learn how to further improve your ticket designs. These tips may be applied for whatever kind of ticket you are working on.
1. Download the Right Graphic Design Tool
Anyone can now easily make their ticket designs right from the convenience of their home. You may download printable ticket templates and edit them using compatible software programs. One such program you may use is Microsoft Publisher. It is usually included as part of the MS Office software suite included in your computer so most households will not need to separately purchase the software.
Of course, you may also download and use other graphic design software tools. Just make sure that you know how to use the tool and you have downloaded a template file in the right format.
2. Add a High-Resolution Image
Just like other forms of printed marketing materials, tickets also need to be visually appealing or, at least, memorable enough to appeal to customers. And one way to do this is through the inclusion of high-resolution images or illustrations.
Pictures help tell a story. And when they are added to a ticket design, it can help raise awareness to a cause (fundraising event tickets), serve as memorabilia (concert tickets), or act as credible proof of purchase (raffle tickets).
3. Incorporate Accurate Information
Any ticket will be useful if it contains inaccurate information. This especially applies when making concert admission tickets or raffle tickets. The customer needs to what he or she is participating in or the details of the event he or she is attending. And a printed ticket that contains all these pieces of information is the solution.
4. Add Security Measures
Each year, about 7.1 million Millenials get scammed by scalpers who give them fake tickets in exchange for high prices. This form of consumer fraud can be prevented by adding security measures into your ticket printing process. Of course, a lot more things need to be done to combat ticket scalping. But adding ticket security measures is a good first step.
Security measures like making numbered tickets also lets business owners or event planners to more accurately plan the event or track their marketing campaigns.
5. Use High-Quality Paper
As print marketing methods is expected to increase in the next few years, ticket printing may also increase. Give your business or gathering a running start by ensuring that your custom tickets are of high-quality. This means using high-quality and thick paper or cardstock. Remember, an effective sample ticket should not only be informative and aesthetically designed. Ticket stubs should also durable and withstand different storing methods. And this applies whether you are making parking tickets or blank tickets.