How to Make a Restaurant Voucher in Photoshop?
Think of it as a food voucher that can be used to exchange for meals in different food establishments. To make a restaurant voucher, you need a good editor, a plan, and these following steps:
1. Create a Game Plan
When you are about to start something, you need to have a plan on which where you get to answer the why, how, when, and if you can do it. In this case, making a voucher for your restaurant business should be your main subject and focus. If you are going to make a voucher for the first time, see to it that you have a definite marketing plan. Also, you need to work on your voucher system, and customer traffic to boost efficiency in marketing the restaurant vouchers.
2. Gather Data
As in the first step, you will need to consider your customer traffic. They are the most significant factor that will determine the success of your modern voucher marketing. Study demographics and gather relevant data that will be the basis of whom and where you will be distributing these vouchers effectively. If your restaurant is situated in a hotel, then you might want to market the coupons for guests and employees. And if by the instance you are operating a hawker stall like the ones that can be seen in Singapore, your target market could be tourists and first-timers.
3. Determine the Time for Availability
Your restaurant vouchers will see more traffic if you know what time of the day people could come and eat using these coupons. Decide what meals would be served upon redemption of these vouchers because you will include it in your design later on. You can indicate if the voucher is redeemable during breakfast, lunch, dinner, or every time of the day. Unless you have a restaurant with a bar that opens 24-hours a day, you may include the time of your store operations and if they can redeem it with drinks instead of food. Give them vast choices so they will have more selections from your offerings.
4. Validity, Terms, and Codes
Your vouchers should have dates of when it is valid. Since you are tracking down sales for a limited time, and your voucher system has been programmed for the same period, your vouchers would have to follow that protocol. If you intend to end it for only a week, or a month, then print it in the voucher. You can include terms like for dine-in, one person only, or a free item when they purchase in cash a food bundle. If you want to include your own personal touch, then, you can make use of editable voucher templates and change everything from the design to its contents.
Lastly, before proceeding to make the designs, plan how much you are giving away as discounts. You need the profit albeit how small it will be because it is still sales and you need to market your business and make its name known. If you have a marketing team, decide this with them, and only put the final percentage on your restaurant's discount voucher when it's settled and studied beforehand.
6. Design and Print
Now that you have all the basics down, it's time to design. If you want to save a lot of money, and want to be hands-on in making the voucher, you should find an editor that could let you create a coupon that's both eye-pleasing and appetizing. For starters, you can try using Adobe Photoshop. They have tutorials you can follow. When you are done, you can print the vouchers and distribute it.