Ever since the democratization of the internet in the 90s, a whole new world of advertising strategies for products and services has opened up. Among these is email marketing. And if you are interested in learning how to combine email marketing with advertising your restaurant, this article is for you. Here, we provide the steps to creating restaurant email templates and we also show multiple downloadable examples of these email templates.
An email template can be any kind of pre-made graphic design template that is intended to be used on email correspondences. This article features two kinds of email templates: email signature templates and email newsletter templates. Shared below is a simplified guide on how you can get started on creating any kind of email template for your restaurant business.
As we have mentioned earlier, there are different types of email templates. That is why, as the first step, you need to decide on what kind of email template you need to create.
Once you have decided on what type of email template you need to create, start writing down the content of your restaurant email template. For example, if you intend to create a restaurant newsletter, you need to write down the menu descriptions, special dining discounts, and even the photo captions.
After the content creation process, you should choose all the typography, layout, and style formats that you want to use for the email template. Remember: less is more. Choose a clean and organized email format as this will make the content of your email more readable.
Then, do not forget to add your restaurant’s branding design elements. This includes your restaurant logo, slogan, trademark, or letterhead design.
For a faster and easier template-making process, you can also download a ready-made restaurant email template. Choose from any of the free and premium templates we’ve included in this article. All these templates are fully editable so that you can easily make minor changes to the design.
And lastly, it’s time to send out your restaurant email newsletters. But to do this efficiently, you need to use email automation software. A few examples are AWeber, MailChimp, and ConvertKit.
And that’s it! Those are all the steps in making informative and well-designed restaurant email templates. Bookmark this page so that you can easily relearn all these steps.
Shown below are numerous examples of premium and free restaurant email templates in PSD and HTML file formats. Pick a design that you love and get started on customizing it today!
The Food Email Ad Template (shown above) is the perfect email template design for restaurateurs who want to share restaurant recipes and/or a food menu with their existing customer email list. This pre-formatted template is fully responsive and will render seamlessly on any device and screen size.
With the premium Pub And Restaurant Email Signature Template (pictured above), you can advertise any restaurant event through the digital correspondences that your chef, office manager, or employees send out. The beauty of using this template is that you can modify it for each event or occasion held in your restaurant.
The Chef Email Signature Template (embedded above) is best used by (you got it right!) chefs and cooks or anyone who works at your restaurant. You just have to change the designation listed on the template embedding it on your emails. As an editable template, it is advisable to add your restaurant’s logo or letterhead design on the template.
If you are looking for an email template that will contain longer email correspondences and marketing offers, then perhaps you may need to create an email newsletter. The Restaurant Christmas Newsletter Template (featured above) is a good example that you can use and send out especially during the holiday season.
The main draw of the Free Restaurant Email Newsletter Template (embedded above) is its use of high-resolution images and minimal layout design. Select this graphic design template if you want to entice customers with sumptuous-looking food photos while making sure that you also provide them with ample information on how they can get their hands on that food.
True to its name, the Elegant Restaurant Email Template (shown above) boasts a layout and content design that elicits a sense of luxury. It is best used by fine dining restaurants and formal event catering service providers. To get the full effect from this email template, make sure that your actual offered products, restaurant decorations, and place settings match the photos you’ve used.
As its name implies, the Clean Restaurant Email Template (pictured above) best suits restaurateurs and marketers who want to create a clean and modern image for their dining establishments. This PSD newsletter template includes pre-formatted text and design elements that can be customized to promote restaurants, hotels, and even other establishments.
The best email templates are those that show perfectly on any type of device. And the Bistro Food & Bar Email Template (embedded above) is a good example as it has a built-in responsive design. It can be used for any kind of business as long as you change the images and the header text.
Did you know that you can also use your restaurant email templates as a restaurant food menu? With the Colorful Restaurant Email Template (pictured above), you can insert thumbnail-sized photos of your restaurant’s menu selection. This template is also fully editable in Adobe Photoshop and comes with three different color variants (orange, green, and red).
Look at the Burger Restaurant Email Template (shown above) and tell us if you are not craving for one of their burgers now. This is a versatile email template that can be used for any kind of business establishment. It is also pre-formatted so that it will be easier for you to integrate it with MailChimp.
The Restaurant Food Email Newsletter Template (featured above) may look like a menu board but it can be helpful in providing comprehensive information about the multitude of food options and dishes that your restaurant offers. Download this template and you will get three PSD files. One PSD template for a specific email template theme (lime green, light blue, and light pink/coral).