Marketing Trade Show Logistics Memo

To: Marketing and Sales Team

From: [Your Name]

Date: January 1, 2050

Subject: Trade Show Logistics

As we approach our annual participation in the upcoming trade show, this memo outlines the key logistical elements to ensure a smooth and effective presence. This information serves as a guide and checklist for all personnel involved.

Booth Details:

• Location: Booth #123, Hall B

• Setup Date: January 2, 2050

• Dismantling Date: January 5, 2050

• Booth Features: Interactive screens, product display areas, sitting area for meetings, and a storage unit.

Trade Show Schedule:

Day	Time	Activity	Details
Day 1	09:00-10:00	Opening Ceremony	Official start of the trade show, with opening remarks by industry leaders.
	10:15-12:00	Product Launches	Introduction and demo of [Company Name]'s newest products.
	12:30-13:30	Lunch Break	Food stalls available at the venue.
	14:00-16:00	Keynote Presentations	Guest speakers discuss industry trends and innovations.
	16:30-18:00	Networking Sessions	Opportunity for attendees to connect and discuss business opportunities.
Day 2	09:00-10:30	Workshop Session 1	Interactive workshop on leveraging [Company Name]'s products for business solutions.
	11:00-12:30	Workshop Session 2	Training session on the technical aspects of the products.
	13:00-14:00	Lunch Break	Food stalls available at the venue.
	14:30-16:00	Customer Interaction & Feedback Collection	Direct interaction with customers to gather insights and feedback.
	16:30-18:00	Panel Discussion	Discussion on industry challenges and solutions, featuring experts and thought leaders.
Day 3	09:00-10:30	Promotional Event 1	Special discounts and offers for early bird attendees.
	11:00-12:00	Promotional Event 2	Exclusive sneak peek into upcoming product developments.
	12:30-13:30	Lunch Break	Food stalls available at the venue.
	14:00-15:30	Product Showcase	A detailed walkthrough of [Company Name]'s product range.
	16:00-17:00	Closing Remarks	Reflection on the event's highlights, thanking attendees, and a brief on post-event follow-ups.

Note: The schedule is tentative and may be subject to changes. Attendees will be notified of any alterations in a timely manner.

Accommodation & Travel:

• Hotel: ABC Hotel

• Transportation: Daily shuttle service from the hotel to the venue at 8 AM and 6 PM.

Additional Notes:

1. Please ensure to wear the official [Your Company Name] badge and T-shirt for brand uniformity.

2. A brief training session will be held on January 2, 2050 to go over the products, offers, and any last-minute changes.

3. Always collect business cards or digital contact details for lead generation.

To make the most of this trade show, preparation is key. Ensure that you are familiar with all the details mentioned in this memo. For any further questions or clarifications, please contact [Your Name].

Attachments:

• Trade show floor plan

• Booth design layout

• Product information sheets

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