Marketing Product Manager Job Description

About Us

Magnolia Retail Store is one of the largest and most trusted retail brands in the country. With over 100 branches nationwide, the store is known for affordable yet high-quality products as well as excellent customer service. The company's mission remains the same all these years: to provide the American people with all their retail needs under one roof.

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What We Offer

We ensure a motivating and collaborative work environment that inspires our employees to strive for excellence and innovation. We also provide plenty of opportunities for both personal and professional growth.

Job Role & Summary

A Marketing Product Manager is responsible for coming up with effective marketing techniques to highlight a new product’s features and benefits. He/she conducts market research on product trends, the timescale for new product releases, product packaging, and pricing. Moreover, a Marketing Product Manager directs the overall product sales team, decides on product messaging, and attends product presentations.

Responsibilities

Learns everything about the company’s products, especially for new launches
Brainstorms for product marketing strategies that include the product’s advertising, pricing, and launching
Copes and analyzes market product trends to know ways how to optimize its products
Makes compelling messages across the company’s marketing channels
Interprets technical terminologies for the benefit of the users
Coordinates with the product marketing team and other affiliations to consult and implement marketing strategies
Conducts a test on marketing products, evaluates marketing projects with the company’s standard KPIs, and gives feedback to clients
Attends product presentations, meetings, and launches

Skills

Knowledgeable with product marketing tactics, such as integrated marketing campaigns like media planning, results tracking, print, and more
Possesses excellent technical skills and can handle web analytics tools, such as Google Analytics and WebTrends
Has the ability to think analytically with strong quantitative skills
Capable of coordinating with a team of professionals to come up with excellent marketing strategies
Has strong verbal and written communication skills plus the persuasion skill to market the products effectively

Qualifications

A bachelor’s degree in marketing, communications, or any other related fields
At least five (5) years experience as a Marketing Product Manager, brand manager, or other similar roles
A background in copywriting and design is an advantage.

Benefits

Weekends off
Health Insurance
Bonus cum Incentives

Contact Details

[Magnolia Retail Store]

[Mr. Watson Reed]

[2286 Oak Street, New York, NY-13420]

[email protected]

[222 555 7777]

[www.magnoliaretailstore.com]

Facebook: [Magnolia Retail Store]

Instagram: [@magnoliaretailstore]

LinkedIn: [Magnolia Retail Store]