Influencer PR Release Advertising Form

Influencer PR Release Advertising Form

I. PARTIES

This Agreement ("Agreement") is entered into by and between [Your Company Name], hereinafter referred to as the "Company," and [Influencer's Full Name], hereinafter referred to as the "Influencer."

II. CAMPAIGN DETAILS

Campaign Name:

[Your Partner Company Name / Second Party]

Campaign Start Date:

[Month Day, Year]

Campaign End Date: 

[Month Day, Year]

Promoted Product/Service:

[Product Name]

Hashtag(s) to be Used: 

[List of Hashtags]

III. DELIVERABLES

Description of Deliverables:

Create two Instagram posts and one YouTube video showcasing the use of [Product Name] for a summer skincare routine.

Content Creation Guidelines:

Content should highlight the natural ingredients, demonstrate application, and emphasize the product's benefits.

Posting Schedule:

Instagram Posts: [Month Day, Year]

Platforms to be Used:

Instagram, YouTube

IV. COMPENSATION

Total Compensation:

$[0]

Payment Terms:

Payment will be made within [0] days of the completion of the campaign.

Payment Terms:

Influencer will receive an additional $[0] for exceeding engagement targets.

V. RIGHTS AND USAGE

Rights Granted to Company:

Company has the right to use and repurpose the content created by the Influencer for promotional and marketing purposes.

Rights Granted to Influencer: 

Influencer retains the right to use the content on personal social media accounts, portfolio, and personal promotions.

VI. FTC COMPLIANCE

Influencer acknowledges the importance of transparency and agrees to comply fully with Federal Trade Commission (FTC) guidelines. All promotional content must include clear and conspicuous disclosures regarding the collaborative nature of the campaign.

VII. CONFIDENTIALITY

  1. Obligation: Both parties recognize the sensitivity of non-public information exchanged during this collaboration. The Influencer agrees not to disclose, reproduce, or use confidential information for personal gain.

  2. Exceptions: This confidentiality obligation does not apply to information already in the public domain or independently developed without reliance on confidential information.

  3. Duration: The confidentiality obligations outlined herein extend beyond the termination of this Agreement and remain binding for a period of [0] years.

  4. Permitted Disclosures: Notwithstanding the above, either party may disclose confidential information to the extent required by law or a valid court order, provided the disclosing party notifies the other party promptly.

VIII. TERM AND TERMINATION

Term of Agreement:   

The agreement is effective as of [Month Day, Year] and terminates on [Month Day, Year]. 

Termination Rights:

Either party may terminate this Agreement with written notice if the other party breaches a material term. 

IX. REPRESENTATIONS AND WARRANTIES

Company Representations:    

[Your Company Name] represents that its products meet all relevant safety and quality standards.

Influencer Representations: 

Influencer represents that they have the legal right to enter into this Agreement and produce content for [Your Company Name].

X. INDEMNIFICATION

Company's Indemnification:  

[Your Company Name] will indemnify and hold Influencer harmless from any claims arising from the use of the content provided by the Influencer.

Influencer's Indemnification:

Influencer will indemnify and hold [Your Company Name] harmless from any claims arising from the content created or shared by the Influencer.

XI. MISCELLANEOUS

A. Governing Law:

This Agreement shall be governed by and construed in accordance with the laws of [Jurisdiction]. 

B. Dispute Resolution: 

Any disputes arising out of or in connection with this Agreement will be resolved through arbitration in accordance with [Arbitration Rules].


C. Entire Agreement: 

This Agreement constitutes the entire understanding between the parties and supersedes all prior agreements. 

XII. SIGNATURES

By signing below, the parties acknowledge their understanding and agreement with the terms and conditions outlined in this Influencer PR Release Advertising Form.

[Your Company Representative]

[Title] 

[Influencer's Full Name]

[Month Day, Year]


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