Simple Creative Brief
Prepared by: [YOUR NAME]
Date: January 1, 2050
Contact Information: [YOUR EMAIL]
Project Overview
Field | Details |
|---|
Project Name | [YOUR COMPANY NAME] Advertising Campaign |
Project Manager | [YOUR NAME] |
Contact Information | [YOUR EMAIL] |
Company Information | [YOUR COMPANY NAME], [YOUR COMPANY ADDRESS], [YOUR COMPANY NUMBER], [YOUR COMPANY WEBSITE] |
Project Objectives
Increase brand awareness by 20% within 6 months.
Drive a 15% increase in website traffic.
Generate 10,000 new leads.
Target Audience
Demographics | Details |
|---|
Age Range | 25-45 years |
Gender | All genders |
Location | Urban areas, nationwide |
Income Level | Middle to high income |
Interests | Technology, lifestyle, eco-friendly products |
Key Messages
[YOUR COMPANY NAME] offers innovative and sustainable solutions.
Our products are designed to enhance your daily life.
Join us in making a positive impact on the environment.
Tone and Style
Tone: Informative, engaging, and friendly.
Style: Modern, clean, and visually appealing.
Deliverables
Item | Description | Deadline |
|---|
Ad Copy | Text for online and print ads. | February 1, 2050 |
Social Media Posts | 10 posts for Facebook, Instagram, and Twitter. | February 15, 2050 |
Banner Ads | Digital banners for website and partner sites. | March 1, 2050 |
Video Ad | 30-second promotional video. | March 15, 2050 |
Print Ads | Full-page ads for magazines and newspapers. | April 1, 2050 |
Budget
Item | Estimated Cost |
|---|
Ad Copy | $5,000 |
Social Media Posts | $3,000 |
Banner Ads | $7,000 |
Video Ad | $10,000 |
Print Ads | $8,000 |
Total Budget | $33,000 |
Timeline
Milestone | Date |
|---|
Project Kickoff | January 5, 2050 |
First Draft Review | January 20, 2050 |
Final Approval | February 5, 2050 |
Campaign Launch | March 1, 2050 |
Campaign End | August 1, 2050 |
Approval
Name | Date |
|---|
[YOUR NAME] | January 1, 2050 |
Alicia Poole | January 1, 2050 |
[YOUR COMPANY NAME]
[YOUR COMPANY ADDRESS]
[YOUR COMPANY NUMBER]
[YOUR COMPANY WEBSITE]
[YOUR COMPANY SOCIAL MEDIA]
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