How to Create Hair Salon Flyers in Adobe Illustrator
Hair boutiques, beauty parlors, and barber salons are part of a steady and growing industry in the US. In 2017, haircut and styling services became the most in-demand hair salon service that comprised 45.5% of the total hair salon industry, according to Statista. With how this industry is seen to continuously grow in the past years, it's safe to say that venturing into this kind of business is undoubtedly worth a try.
To guarantee your success in opening up a hair salon business, then it is best that you have effective promotion strategies. Get to create a useful and engaging Hair Salon Flyer in Adobe Illustrator with the list of tips that we have provided below.
1. Make It Jaw-Dropping
The purpose of any ad material like a brochure or poster is to attract and engage more customers. To make sure that your salon poster is able to do that, think outside of the box and explore your creative side. Add jaw-dropping visual elements like high-quality illustrations and creative fonts. It would be best if you visualize how it's supposed to look and go over sample flyers to broaden your ideas on the different design techniques that you can use.
2. Choose a Color Palette
Colors help make advertising materials more attractive as they have a strong ability to affect people's feelings and emotions. To attract more customers to your hair salon business, make sure to add a splash of colors in your flyers. Opt to use colors that'll enhance the mood or theme you're going for. For instance, if you aim to promote your salon's free makeup training and haircutting classes, then go with colors like red, orange, or anything that conveys a sense of excitement.
3. Don't Overcrowd It!
Creating business flyers may come with a lot of drawbacks and issues. One of these is a busy and crowded layout, which is the number one thing that you should avoid. Customers would most likely disregard and not pay attention to your hair salon flyer if it's overcrowded with images and content. So make sure that they appear more coherent by using a balanced and well-spaced layout. Make good use of the space that you have and limit your content to only having information that's useful and essential.
4. Plan Your Flyers Content
The purpose of your flyer is to promote your business; it needs to be able to advertise your salon's package price list & makeover services. We recommend that you plan every piece of information you wish to share before you place them in your flyer. Remember to always be straightforward when creating statements or displaying crucial details so that you won't end up confusing customers.
5. Apply Typographic Hierarchy
After finalizing your flyer's content, you should now start arranging everything strategically. Utilize the typographic hierarchy's way of organizing by making sure that you emphasize the most important information. Present them in bold fonts to highlight them clearly in your hair salon flyer. See some of our modern flyers to guide you on how to achieve this.