How to Create a Multipurpose Flyer in Apple Pages
Nowadays, most of us probably don't bother using traditional promotional materials such as flyers due to the accessibility of digital platforms. Well, we will prove to you that flyers are still an effective means of advertising and promotions by showing you how you can effectively create one through our guide below. Feel free to refer to it and make sure to jot down the essential parts that will help you.
1. Establish its Purpose
Since promotional flyers can be utilized via various means, you must see to it that you establish the purpose of your multipurpose flyer. Maybe you need one to emphasize your business promotion? Or perhaps you need it to advertise your music event? Regardless of the intent, determining the purpose of the flyer will help you conceptualize its design and content.
2. Determine a Design Concept
Creating an advertising material, whether it is a poster or in this case, a flyer, isn't just a one-two-three-step procedure. There are still things that one must have to consider, such as the usage of graphic visuals. In an online article by the University of Michigan on the importance of good graphic design, they suggest that in creating any visual material, one should take into account the role of aesthetic visuals, for it enhances the purpose of any communication material. So focus on what will make your flyer aesthetically pleasing, while also allowing it to clearly send out the message you wish to share.
3. Formulate its Content
When creating your flyer's content, it doesn't need to be long-winded. Although the process of creating your flyer's content would depend on your material's motive, you still need to make sure that the content is short but informative. However, use a blank sheet to create a draft so that you'll have an idea as to what it will look like.
4. Make it Digitally
So that you can furnish your multipurpose flyer in terms of its look and aesthetic appearance, it's best to use a digital app to make it. If you're new to flyer making and if you're an Apple software user, we highly suggest that you utilize a user-friendly app like Apple Pages.
5. Opt to Use Template File
If you want to avoid creating a professional flyer straight from scratch, an alternative is to utilize a ready-made template. For your convenience, we have sorted a selection of multipurpose flyer template files that you can choose to download. Simply select one that suits your preferences and then start editing its content.
What Is a Flyer?
A flyer is a type of print media that is used for advertising or promoting a particular product, service, or event to a large number of people. This type of advertising is typically handed to every individual or distributed via mail.
What Paper Should I Use in Creating Flyer?
When creating your flyer, here are the different types of paper that you can use:
- Gloss coated paper.
- Matt coated paper.
- Newsprint paper.
- Cover paper.
What Are the Different Flyer Sizes?
- Letter size: 8.5” x 11”
- A4: 8.3” x 11.7”
- A5: 8.3” x 5.8”
- A6: 5.8” x 4.1”
- DL (dimension lengthwise): 8.3” x 3.9”
Why Are Flyers Still Effective Today?
One of the biggest reasons as to why flyers are still effective today is because it reminds people of the good old days when they were frequently seen. Another is because they're inexpensive and they can easily be distributed to a large number of people.
Should I Distribute Physical or Digital Flyers?
Both have their own advantages and disadvantages so it's entirely up to you and the needs of your business. Take note that while some people enjoy physical flyers due to the aesthetic and appeal, most businesses go with digital flyers due to the many platforms that can be used for distribution.