Free Social Media Marketing Metrics Rubric

Transform your marketing analytics with our Social Media Marketing Metrics Rubric Template, found exclusively on Template.net. Effortlessly tailor and analyze metrics with its editable and customizable features. Ensure precision in your reports by editing seamlessly in our Ai Editor Tool. Elevate your strategic decision-making with this indispensable resource.

Metric	Excellent	Good	Fair	Needs Improvement	Poor
Follower Growth	>10%	5-10%	1-5%	<1%	Negative
Engagement Rate	>5%	3-5%	1-3%	<1%	Minimal
Click-Through Rate	>8%	5-8%	3-5%	<3%	Negligible
Conversion Rate	>15%	10-15%	5-10%	< 5%	Minimal
Reach	>50,000	30k-50k	10k-30k	<10	Limited
Impressions	>100,00	50k-100k	20k-50k	<20k	Very Low
Likes/Reactions	>1,000	500-1,000	100-500	<100	Negligible
Comments	>500	250-500	100-250	<100	Minimal
Shares/Retweets	>200	100-200	50-100	<50	Negligible
Avg. Response Time	<1 hour	1-2 hours	2-4 hours	>4 hours	No response
Brand Mentions	>50	20-50	10-20	<10	Rarely Seen

Free Social Media Marketing Metrics Rubric

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