SCHOOL LOGO DESIGN BRIEF
Client Information:
Name of School/Organization: [Your Company Name]
Contact Person: [Your Name]
Contact Information: [Your Company Email]
Project Overview:
The purpose of this project is to create a distinctive and memorable logo for [Your Company Name]. The logo will serve as a visual representation of the school's identity and values, encapsulating its mission, vision, and unique characteristics.
Target Audience:
Audience | Description |
|---|
Students | Current enrolled students at [Your Company Name] |
Parents/Guardians | Parents or legal guardians of students attending [Your Company Name]. |
Faculty and Staff | Teachers, administrators, and support staff employed at [Your Company Name]. |
Alumni | Former students who have graduated from [Your Company Name]. |
Community Members | Residents of the local community surrounding [Your Company Name], including potential students and their families. |
Design Requirements:
The logo design should meet the following criteria:
Requirement | Description |
|---|
Inclusivity | The logo should reflect diversity and inclusivity, representing the school's commitment to equality and acceptance. |
Professionalism | The design should convey professionalism and credibility, reflecting the high standards of education and excellence upheld by the school. |
Versatility | The logo should be adaptable for various mediums, including digital platforms, print materials, merchandise, and signage. |
Timelessness | Aim for a design that transcends trends and remains relevant for years to come, ensuring longevity and enduring appeal. |
Distinctiveness | The logo should be unique and easily distinguishable, setting the school apart from others in the education sector. |
Design Preferences:
Preference | Description |
|---|
Color Palette | Shades of green and blue, representing growth, harmony, and stability. |
Typography | Clean and modern sans-serif fonts. |
Symbolism | Incorporation of a tree or book to symbolize knowledge, growth, and the school's connection to nature. |
Deliverables:
Item | Description |
|---|
Primary Logo Design | The primary logo that will be used as the main representation of the school's identity. |
Secondary Logo | An alternative version of the logo, if applicable, for use in specific contexts or applications. |
Branding Guidelines | Document outlining logo usage, color codes, typography, and any other relevant design specifications. |
Timeline:
Deadline for Initial Concepts: March 15, 2050
Deadline for Final Deliverables: April 30, 2050
Budget:
Budget Breakdown:
Item | Estimated Cost (USD) |
|---|
Design Services | $5,000 |
Printing Materials | $500 |
Software Fees | $200 |
Total | $5,700 |
Submission Instructions:
Please submit your proposal and portfolio showcasing relevant logo design experience to [Your Company Email] by March 10, 2050
Additional Notes:
The selected designer will be expected to collaborate closely with the client to refine the design and incorporate feedback.
Originality and creativity are highly valued in the selection process.
The chosen logo design will become the property of [Your Company Name].
Thank you for considering this opportunity to create a meaningful and impactful logo for [Your Company Name]. We look forward to receiving your proposal.
Sincerely,
[Your Name]
[Your Position]
[Your Company Name]
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