Audition flyers were traditionally created by hand using stationery materials and photocopied. Since then they have been made with the help of different computer programs such as Illustrator, InDesign, Publisher, Apple Pages, Microsoft Word (.docx), and Photoshop. The option to use a ready-made template is also there. However, if you're determined to create one on your own then you can follow the steps below.
1. Difference Between Flyers and Brochures
People make the common mistake of thinking flyers and brochures are one and the same thing. However, we are going to see how the two are different. Brochures serve the purpose of advertising and promoting with details. They can also vary from being a single page brochure to having two or three folds. A flyer, however, is only a single sheet of paper with minimal information. It serves to advertise products or events.
2. Prepare Your Content
The first thing we need to do is prepare the content for your flyer. You need to be able to answer a series of questions such as "What is the audition for?", "What kind of audition is this? Sports? Dance? Choir?", "When and where is the audition?", and "How can I sign up?" to name a few. In order to prepare your content, you will need to make a list to help keep yourself organized.
3. Choose Your Tool
Since you're planning on making a flyer, you need to decide which program is best suited for you. If you have Apple products like a Mac, an iPad, or an iPhone then you have the option to use Apple Pages. If not, your options are much bigger and you can decide among Adobe products. They are also available for Mac or the Apple devices. The most common programs used are Photoshop and Illustrator. Both are user-friendly with the main difference being that Photoshop uses pixels while Illustrator uses vector shapes. The latter is best preferred for flyers.
4. Create a Draft
In order to come up with your simple flyers design, you will need to create a series of rough drafts. This is to help you come up with an idea on your flyers layout. You may need to make around three to five drafts on either paper or the program of your choice. Having more choices gives you the chance to come up with different designs to make your flyer a functional flyer as well.
5. Make Your Design
Having chosen the layout, you can now begin working on the flyer itself. If you decide to use an image, you have the freedom to either go for stock images, one of your own, or vector illustrations. This will depend entirely on the kind of audition you're holding. The font you use needs to be bold and eye-catching to get your readers to pay attention to your flyer. Your color of choice needs to be festive as well. Don't go for a palette that's too bright. Pick one that can easily get people curious. Now, you can use vector shapes to further add to your design so it can look really attractive.