How to Produce A Fast Food Flyer in PSD:
An online portal for statistics, statista.com has recorded that in 2018, Mcdonalds had an accumulative accounting sales of 38.52 billion dollars in 2018, in the US alone. Take note that this is statistics only for Mcdonalds. Imagine how much money the fast-food industry rakes in every year. Needless to say, the fast-food business isn’t going anywhere, however, it may be challenging to stand out when you are opening a new fast food restaurant amid the sea of already existing chains. To help you promote your establishment, creating promotional tools - like flyers, can help you reach your targeted market. Read more on how you can craft an eye-catching flyer with a few tips from us.
1. Understand the software
Though Adobe Photoshop is a wonderful tool that helps in creating and designing digital art, it may not be everyone’s favorite editing program. To help you out, there are a variety of tutorials online that can help anyone master editing and creating. However, they are other software programs that may be easier for those who don’t have time to practice Photoshop and want a flyer as soon as possible. Check out the other Restaurant Flyer Templates we have so you can choose the template that is compatible with the editing software you are comfortable with.
2. Choose what you want to feature
Are you choosing to showcase what meals you have to offer through a small menu? Perhaps you have a promo you want to advertise. Or maybe you just want customers to learn about your awesome new restaurant! Whatever it is you want to promote, stick to it and try not to add in extra information that isn’t needed for your promotion. For example, highlighting a buy 1 get 1 sale on your burgers, and showing the price for your regular pizzas on the bottom. This will distract readers from what you really want to advertise. If you want to produce various promotional flyers, you can plan it out with a Restaurant Plan so you can be more organized.
3. Use colors that go with your brand
When planning your business, you must have a specific brand that helps you stand out. Through branding, customers can process a representation of your business through color, mascots, and themes, which will be helpful in the long run. If you haven’t planned this out yet, we suggest using our Restaurant Marketing Plan to help sort your ideas and make it into a reality. If you've finalized your establishment's branding ideas, you have to make sure that your designs, images, and content correlate with your brand and will easily reflect your business for better association with your readers.
4. Ensure text visibility
Whatever your message is, you have to ensure that the colors and designs match the typography you are using. We suggest sticking to only 2 font styles to avoid making your flyer looking cluttered. Light-colored fonts are better read with dark backgrounds, while faded backgrounds should have fonts with strong colors. If readers can clearly read your message from a distance, then you know you’ve got it right. Take a look at our Professional Flyers and see how clear fonts are a must in flyer creation.
5. Proofread your work
Often forgotten but something very important is to check for minor mistakes in your flyer. Having someone with a fresh set of eyes makes the world of a difference because they can see little discrepancies that a creator can miss out on. This process will also save you a ton of money. Imagine printing out a bunch of flyers, only to find out you’ve made errors in the address or contact details. Once you’re done printing out your flyers, staple in a Simple Business Card so that the recipients of the flyers can contact you immediately when they need to.