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Company marketing plans are important operational documents that contain strategic plans and instructions on how to conduct advertisements. It helps to generate leads and reach a wider target market. These plans are also the company’s way to measure the effectiveness of its marketing initiatives. Aside from that, marketing plans can help the company to find ways on making profits through promoting their products and services. If you’re planning to create one, we have a collection of Company Marketing Plan Templates in Google Docs that you can download and use anytime.
Before creating your marketing plan, you need to create a draft and identify your goals. These goals should be SMART, or specific, measurable, attainable, realistic, and time-bounded. There are other metrics that you should also use when creating your drafts, namely: target market share, sales volume targeted, and usage rate. Afterward, do extensive research on your target market, it's always best that you understand their needs and preferences to help you tailor your marketing plan according to it.
Once you're done creating your draft and conducting your research, go ahead and download a template from our website. You've got nothing to worry about since our templates already have suggestive content and layout to get you started. After picking the appropriate plan template, choose whether to download it first before editing it or to edit it right away on our website. If you prefer the former, then make sure to use Google Docs for editing to prevent compatibility issues. If you wish to get started already, check out our templates now!