How to Create a Fast Food Flyer
A survey by the Center for Disease Control and Prevention (CDC) states that 1 out of every 3 or 36% of Americans eat at fast food restaurants each day. It was also found out that fast food consumption is relevant to a person’s age. The older someone gets, the lesser their cravings are for fast food items. Another factor that drives a person to lean towards eating at fast food restaurants is their income.
Although the fast food industry has been known to be unhealthy because of the preservatives that come with its food, more and more restaurants today are taking action to serve healthier food choices for their patrons. To effectively market your business, we have instructions below on how to make an attention-grabbing flyer.
1. Showcase through Photos
Prepare sample photos of selected food products. Make sure to choose food items that the restaurant is known for, this will help new customers decide on what to order before venturing to other products. You may also promote value meals in your promotional flyer for those customers who are tight of the budget. If you're planning to take photos on your own, then make sure to use a high-quality camera and to highlight the food's most mouthwatering features. Only if necessary, you can also do minor photo enhancements to bring out the best in the images.
2. Add Informative Content
Prepare the details that you will be presenting on the marketing flyer. Since you already have the photos ready, it's now time to start adding the written content such as the food name, its respective descriptions, and the prices. Aside from the menu items, also present yourself in your flyer starting with the business' name and logo, your street address, and your contact details. In connection with the contact details, don't forget to also include a call to action to further motivate prospects into trying out your fast food products.
3. Create the Design
Start assembling the photos and the texts that you have just prepared. Choose a background color, pattern, or image that will complement the images of the food items. It's fine to use multiple images to make up the entire fast food flyer design as long as you leave some space in between the elements to keep the layout from becoming cluttered and messy. Lastly, when designing your flyer, see to it that the information is legible and comprehensible and the images are appropriate and can complement the written content.
4. High-Quality Stationery
Since you're creating something for the sole purpose of marketing your business and products, never settle for less especially in the quality of the stationery or paper stock used. It is very important to use high-quality and durable paper materials to preserve the best features of the design and for your modern flyers to withstand being handed from person to person, respectively. Another advantage of producing high-quality flyers is that it can help boost the reputation of your fast food business.