How to Make a Compelling HR Brochure in PSD
A brochure is an effective tool that efficiently assists in product and service promotion. A human resource department must always have essential information about its brochures to improve the firm's prospects. Thus, It's very important to select the right people for brochure manufacturing in your business to improve your company's corporate identity and convey the right message to prospective customers.
To be able to achieve a comprehensive and well-made brochure, use the easy steps that we've purposely provided below.
1. Keep it Minimal
Since the space of your company brochure is so small, your design features are best kept minimal and simple. If you would like to display a location, for instance, use a simpler version of a map. Do not make use of a Google Maps photo. You won't have enough room to make use of a detailed one. In fact, it's best to have a sleek and modern style.
2. Balance the Texts and Images
This is the standard rule for well-crafted business brochures. Too much bulky text and you are going to lose the audience, too many pictures and you're going to waste space. You want your text to be broken up with photos that highlight or demonstrate the things you mention in your document. Thus, a lot of big companies and sites use a particular font. You might want to use the same script to make your human resource management brochure consistent with your other material. The same applies to branded pictures and symbols.
3. Identify the Topic of the Brochure
Since a brochure doesn't have enough space for texts, just stay focus on giving responses to one or several specific questions, explaining a topic about hr solutions, hr trainings, healthcare staffing, private banking, hr event management, or the overall hr service, and directing the audience to where they can look for more details about the subject. When designing your brochure, put your audience at the forefront of your mind. Your brochure will tackle their concerns instantly, as compared to a more promotional flyer.
4. Determine the Purpose
This will help you identify what sort of model you should be using. If you are creating your creative brochure for the internet, you would want a one-page brochure. But, if you're preparing for printing, the template needs to have two sides. You will also need to evaluate the color palette, as some shades don't convert to print.
5. Use Customizable Templates
Look online for templates design that would best fit the topic of your simple brochure. You can also use the brand color of your hr company and use it as a guide in searching for a template. Just stick to two or three shades of colors for a tidy and professional look.