FTC Guideline Acknowledgment Advertising Slip
This form serves as a comprehensive tool for [Your Company Name] to ensure full compliance with the Federal Trade Commission (FTC) guidelines regarding advertising practices. It is designed to systematically review and document the adherence of the ["Summer Blast Sale 2050"] campaign to FTC standards, encompassing aspects like truthful advertising, substantiation of claims, fair comparison, disclosure of material connections, clarity of disclosures, and the authenticity of customer testimonials.
Campaign Details
Campaign Name: | | ["Summer Blast Sale 2050"] |
Start Date: | | |
End Date: | | |
Target Audience: | | |
Campaign Details
Guideline Category | Compliance Confirmation | Example / Evidence Provided |
Truthful Advertising
| | "50% off on all swimwear – now $30 from $60." |
Substantiation
| | |
Fair Comparison
| | |
Disclosure of Material Connections
| | |
Clear and Conspicuous Disclosures
| | |
Customer Testimonials
| | |
Advertising Channels and Compliance Monitoring
Guideline Category | Compliance Confirmation | Example / Evidence Provided |
Social Media (FB, IG, Twitter) | | Regular monitoring of posts and engagement |
Email Marketing | | |
Television Commercials | | |
Online Banner Ads | | |
Signature of Compliance Officer:
Name:
Date:
Review and Approval by [Your Company Name] Management:
Name:
Position:
Date:
Advertising Templates @ Template.net
