Free Food Delivery Customer Profile

I. Demographic Information

• Age: 28-35

• Gender: Male

• Location: New York City, New York

• Household Size: 2 (Single or with partner)

• Income Level: $50,000 - $75,000 annually

II. Psychographic Details

• Food Preferences: Italian cuisine, sushi, and burgers

• Dietary Restrictions: None

• Ordering Frequency: 3-4 times per week

• Preferred Delivery Times: Evenings (6 PM - 9 PM)

• Preferred Payment Methods: Credit Card

III. Ordering Behavior

• Average Order Value: $30 - $40

• Most Ordered Items: Margherita pizza, California rolls, classic cheeseburger

• Preferred Restaurants or Cuisine Types: Mama Mia's Pizzeria, Tokyo Sushi House, The Burger Joint

• Special Occasion Ordering Patterns: Orders sushi for date nights on Fridays

IV. App or Website Usage Patterns

• Frequency of App/Website Visits: Daily

• Time Spent Browsing Menu Options: 10-15 minutes per visit

• Preferred Device: Mobile (iOS)

V. Feedback and Reviews

• Rating Given for Previous Orders: 4-5 stars

• Comments or Suggestions Provided: "Great service, loved the pizza!"

• Frequency of Providing Feedback: Occasionally

VI. Loyalty and Engagement

• Participation in Loyalty Programs: Enrolled in Mama Mia's Pizzeria rewards program

• Frequency of Engaging with Marketing Campaigns: Opens promotional emails regularly

• Referral History: Referred 2 friends in the past year

VII. Customer Service Interactions

• Frequency of Contacting Customer Support: Rarely

• Nature of Inquiries or Complaints: The order was missing an item once, quickly resolved

• Resolution Time: The issue was resolved within 30 minutes

VIII. Geographic Insights

• Delivery Location Frequency: Mostly delivers to Midtown Manhattan

• Areas with High Concentration of Orders: Financial District and Chelsea

• Seasonal Variations in Ordering Patterns: More frequent orders during winter months

IX. Trends and Predictive Analytics

• Seasonal Trends: Orders more sushi during the summer months

• Predictive Analysis for Future Ordering Behavior: Likely to try new Italian restaurants in the upcoming months

• Cross-Selling or Upselling Opportunities: Promote combo deals including pizza, sushi, and burgers

X. Recommendations for Personalization

• Tailored Promotions or Discounts: Offer discounts on sushi combos on Fridays

• Menu Recommendations Based on Past Orders: Highlight new burger options on the menu

• Targeted Communication Strategies: Send personalized emails with recommendations based on past orders