It is no secret that the construction industry is massive in size. According to Statista, private construction reached an expenditure of about USD 992 billion in 2018. Being in the business requires you to build connections; thus, the need for a business card that caters to your construction clients and partners. With it, prospective customers can have a handy card that they can place in their wallets for convenience and will contact you whenever they want.
How to Make a Construction Business Card
Do you need to craft a construction business card to improve your company's marketing? We have a few useful and easy-to-follow tips below on how you can create creative yet professional construction business cards.
1. Open an Editing Software
There are many editing software available for every designing process of small or large sizes. Some of these include Adobe Photoshop, Illustrator, and InDesign. There are free websites you can use that have similar tools to these programs. Whatever you end up choosing, remember to select the specific card size you need and start.
2. Include Relevant Details Only
Your creative business card is a small document. Please do not overdo it with too many details. Its function is to serve as a contact line when your clients demand your service. Include the following information: your complete name, business name, job title, contact details, and official website. There is other information you may want to add, such as your company logo, business tagline, social media accounts, QR Code, and more. Remember that every added detail you put in this document, keep them in different layers so you can edit them without inconvenience.
3. Use Professional and Readable Font Style
Since you are creating a construction service business card, you are not required to put too much artistry. The key is to make it simple. Do not use playful fonts and avoid tiny and italicized typefaces. Classics such as 'Calibri' and 'Cambria' are perfect to use in these business cards. It is also essential to have proper size and readability, so they are sufficiently readable.
4. Use Colors Appropriately
The choice of color can have a significant impact on your business card. Because you are in construction, your card has to look professional. So, avoid incorporating too much color. The background color and font color should be contrasting to enhance legibility while looking pleasing to the eyes at the same moment.
5. Decide the Paper Type, Finish and Size
Business cards come in different styles and forms. Thus, you need to pick one that fits your business sector. We suggest using a high-quality card stock (16 pt. card stock to be exact) as it provides the right amount of thickness for it to feel luxe. You also have the option to choose from a glossy or matte finish, so choose according to your preference.