Idea Evaluation Template

[YOUR COMPANY NAME]

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Date: [Date]

Introduction

Welcome to this form designed to assess the feasibility and potential market success of new product concepts.

Overview

In the forthcoming evaluation, a comprehensive assessment will be conducted employing the following criteria. These criteria have been carefully selected to ensure a thorough and detailed analysis..

Evaluation Table

Rating Scale:

1. Poor: Very low potential for success.

2. Below Average: Limited potential for success.

3. Average: Neutral stance on success potential.

4. Above Average: Good potential for success.

5. Excellent: Very high potential for success.

Feasibility Analysis

The feasibility is analyzed in terms of technical feasibility, financial feasibility, and operational feasibility.

Criteria	Description	Rating
Technical feasibility	Measure how achievable the development of the product is considering the existing technology and resources.
Financial feasibility	Estimation of the financial return on the product, considering factors such as development cost, possible retail price, and projected sales.
Operational feasibility	Evaluation of how well the product fits into current operations or the need for new systems or processes to be developed.

Potential Market Success

The potential market success is examined by considering the product's uniqueness, understanding of customer needs, and market readiness.

Criteria	Description	Rating
Product Uniqueness	Assessment of how the product stands out from available competition in the market.
Understanding Customer Needs	Evaluation of how well the product fits into the needs or wants of the target audience.
Market Readiness	Analyze how prepared the market is for the product, considering any recent trends or changes.

Additional Comments/notes

Please feel free to provide any comments or notes regarding the evaluation by adding them to the designated comment box. Your feedback is valuable and will be carefully considered for further improvement. Thank you for your cooperation.

Criteria	Notes and Comments

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