Appeal for Donations Layout
[Your Organization’s Letterhead]
[Date]
[Recipient’s Name]
[Recipient’s Address]
[City, State, Zip Code]
Salutation
Opening Paragraph
Introduction: Briefly introduce yourself and your organization.
Purpose of the Letter: State the reason for writing the letter, emphasizing the urgent need for donations.
Body Paragraph 1: The Need
Highlight the Issue: Describe the problem or challenge that your organization is addressing (e.g., hunger, homelessness, education).
Statistics or Personal Stories: Include relevant statistics or a brief personal story to illustrate the impact of the issue.
Body Paragraph 2: The Call to Action
Specific Appeal: Clearly state the financial goal (e.g., “We need to raise $50,000 by December 31st”).
How Donations Help: Explain how the donations will be used and the specific impact they will have (e.g., meals provided, children educated).
Donation Methods: List how recipients can donate (e.g., online, by mail). Include a link or address.
Body Paragraph 3: Testimonial/Impact
Personal Testimonial: Share a quote or story from someone who has benefited from your organization’s work to illustrate the impact of donations.
Visualize the Impact: Briefly explain how donations have made a difference in the past.
Closing Paragraph
Gratitude: Thank the recipient for considering your request, regardless of their ability to donate.
Encouragement to Act: Reiterate the importance of their support and the difference it can make.
Contact Information: Provide contact details for any questions (email, phone).
Closing
Sincerely,
[Your Name]
[Your Title]
[Your Company Name]
[Your Company Website]
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