What Is a SEO Cover Letter?
A SEO cover letter is a document that highlights a person's skills in the SEO industry. SEO stands for search engine optimization, and it contributes a lot on how people use the internet.
How to Write a SEO Cover Letter
According to Search Engine Journal, SEO jobs grew 6 times faster than any other job market in the United States in 2018. The convenience of the internet is surely one of the factors for this growth. If you want to jumpstart your career in this kind of field, you must write a cover letter to express your intentions. Read our tips below in writing one.
1. Give a Short Intro
Introduce yourself briefly. Include your present job, your length of experience in the SEO industry, and where you learned about the job vacancy. You can also say that you're a freelance worker if you're not affiliated with any company.
2. Focus on What You Can Contribute
Some SEO jobs are entry-level, so you should have a humble approach in writing this part of the letter. Simply write about your potential contribution to the company if you ever get hired. Tell them that you fit the job perfectly without sounding too arrogant.
3. Emphasize Skills
Highlight your skills related to SEO. You can include your prior job experiences and projects to give further credibility to your resume. Your creative endeavors related to SEO are also a huge advantage.
4. Wrap Up
End your letter with a hopeful tone. Encourage the receiver to read your sample resume. Go through your letter and spot some spelling and grammar errors. You need to have a perfect output since SEO is an industry that mostly relies on writing. Most importantly, keep your letter short.
What is the function of a cover letter?
A cover letter is a letter that expresses a person's intention to apply for a certain position. It usually contains a short overview about a person's achievements and educational background. It's commonly submitted to the resume.
Can you always ask the recruiter in your cover letter to read your resume?
Yes, you can always tell the recruiter to read your resume. Your resume gives further details about you.
What does a SEO person do?
People working in the SEO field usually deal with search engines. They help people find products online using certain keywords. These people also study and analyze trends online, so they can incorporate the best words in creating their content.
What skills do you need for SEO?
SEO is closely related to marketing, so you need some creative, critical, and writing skills to survive in this industry. Analytical skills also come in handy since you need to track metrics of your content. Moreover, SEO is an ever-changing industry. You need to adapt to the latest trends or else you'll be left behind.
Is SEO a valuable investment?
Yes, SEO is a very valuable investment. It helps your website reach the first page of search engines. Ranking first means more money. This industry is nowhere near extinction because it's closely tied to the internet.