Job Role Evaluation
[Evaluation Date]
Job Title | Marketing Manager | Department | Marketing |
Reports To | Director of Marketing | Last Evaluation Date | September 15, 2082 |
Role Description |
The Marketing Manager is responsible for overseeing the marketing team, setting strategic marketing goals, executing marketing campaigns, analyzing campaign performance, and liaising with sales and product teams to ensure brand consistency. |
Job Complexity Entry-level Intermediate Advanced Expert/Specialist | Required Qualifications High School Diploma Bachelor’s Degree Master’s Degree PhD or higher Professional Certs | Required Experience 0-2 years 3-5 years 6-10 years 10+ years |
Level of Autonomy Works under close supervision Works with moderate supervision Operates independently Leads and mentors others | Impact on Business Minimal Moderate High Critical |
Current Salary Range | $60,000 - $80,000 |
Market Salary Range | $65,000 - $85,000 |
Recommendations |
● Considering the expansion of digital platforms and the need for online brand presence, it's recommended to incorporate more responsibilities related to digital marketing. ● Advanced training in digital marketing strategies. ● Familiarity with new tools and software in market analytics. ● Given the market trend and added responsibilities, it's advised to adjust the salary range to $65,000 to $90,000. |
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