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Professional Summary
Dynamic marketing manager with 8+ years of experience driving brand awareness and executing successful marketing campaigns. Proven track record of increasing customer engagement and driving sales through strategic digital marketing initiatives, data analysis, and cross-channel coordination. Looking to bring creative, data-driven marketing solutions to ClearFifty.
Core Competencies
Digital Marketing Strategy
SEO & SEM
Content Marketing & Branding
Social Media Campaigns
Market Research & Analysis
Email Marketing
Data-Driven Decision Making
Budgeting & ROI Tracking
Accomplishments
Increased lead generation by 40% through a targeted digital marketing campaign across social media, email, and SEO.
Boosted website traffic by 50% year-over-year with a comprehensive content marketing strategy.
Developed and executed a social media campaign that resulted in a 25% increase in brand engagement and a 15% boost in sales.
Successfully managed a $500K marketing budget, achieving an average ROI of 4:1 on marketing spend.
Professional Experience
Marketing Strategy & Execution
Developed comprehensive marketing strategies that aligned with business objectives, targeting new customer segments and boosting brand awareness.
Led cross-channel digital marketing campaigns, including email, social media, and paid advertising to maximize reach and conversion rates.
Utilized data-driven insights to continuously refine marketing tactics, improving customer targeting and campaign performance.
Digital Marketing & SEO
Executed search engine optimization (SEO) and search engine marketing (SEM) strategies, significantly improving organic search rankings and paid ad performance.
Managed and optimized content marketing efforts, including blogs, white papers, and case studies to drive organic traffic and engagement.
Brand Development & Social Media Management
Launched a successful rebranding initiative, increasing brand recognition by 30% in the target market.
Developed and maintained a strong social media presence, growing follower count by 25% and boosting engagement across key platforms.
Education
Master of Business Administration (MBA), Marketing Specialization
University of Shreveport | Graduated: 2056
Bachelor of Science (BS), Marketing
University of Charleston | Graduated: 2052
Additional Information
Languages: Fluent in English and Spanish
Certifications: Google Analytics Certified, HubSpot Inbound Marketing Certified
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