What Is a Coffee Shop Menu?
A menu provides dining or take-out customers an assortment of meals and refreshments, which they can browse for orders. For a coffee shop menu, it contains a list of choices of hot and cold coffee beverages such as latte and cappuccinos. When a coffee shop offers other confectionery and drinks, such as tea and shakes, it would also include finger foods, breakfast basics, pastry, and cake options.
How to Create a Coffee Shop Menu
A coffee shop menu should be simple and straightforward. Your focus should be to introduce your products and provide an array of choices for your patrons. However, you do not have to compromise your creative ideas while aiming for simplicity. Here are a few tips that you can try when creating a menu for your coffee shop.
1. Use a Minimalist Background
When you start working on a design, the first thing you'll need to polish is the background. Your background is an essential factor that would aid in bringing more focus to your menu and helps readers skim through the texts quickly. A neat backdrop would work well with different design elements and patterns, especially if you know how to use the rules of contrast. If you have a lot of food images to incorporate, it would be perfect to use a simple background, preferably a single color that is strictly relevant to your brand. Keep your backdrop as pleasant and friendly to the eyes as possible. Your clients will appreciate you for it.
2. Apply Grids in the Layout
Grid plays a crucial part in menu-making. When going through the layout of the menu, make it a priority to study the significance of utilizing grids to make your design as efficient and organized as it could get. Grids make it easier for you to set every element in a position where it looks more suitable, providing a more uniform look to your menu. The method also gives your content consistency, which would make the customers navigate through choices in just a small amount of time.
3. Make Do With Comprehensible Fonts
When writing your content, it is recommended to use recognizable fonts. Serif and sans serif typefaces, such as trendy Baskerville, techno-style Trench, cute Molluca, or the elegant Calendas Plus, are some of the best fonts that have been used in cafe menus over the past decades. Plus, these typefaces are discernible and would look beautiful in any backdrop. To make your fonts stand out, use a color that is a contrast of the background shade. Give your content the right highlight by adjusting font sizes of words that customers needed to focus on. Remember to keep it simple, so choose one to two fonts at most.
4. Opt for Premium Images
Putting photos on your menu might be optional, but when you choose to do so, pick ones with excellent quality. Visuals are always an exceptional addition to entice your customers to buy your product. A well-photographed espresso can immediately attract the attention of an individual, and the thought-provoking, realistic look of the photo will heighten their desire to buy and taste it. If you do not have any belief in your photography skills, you might as well engage the expertise of a food photographer to do this for you.
5. Arrange the List of Your Menu Choices
With the grid incorporated into the layout, it will be quick to enter your content in the printable menu. Make sure that food choices should be in the same line to avoid confusion in customers when they are looking for drinks and dessert options. Put everything in order — appetizers, hot drinks, cold drinks, add ons, and sweet delicacies, so it would be convenient to locate them. If you have specials, you can give it a prominent space on the menu.