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What Is Construction Print and Stationery?
Construction print and stationery are materials for promotion, advertising, or branding a construction company. These tools include brochures, letterheads, flyers, posters, etc.
How to Make Construction Print and Stationery
Construction companies need tools to assist them in promoting and marketing their business. These tools can be flyers, rack cards, brochures, and other promotional materials. These materials are still great tools for promotion, even in the technology era. So, you may check out the tips below to help you create your own print and personalized stationery files.
1. Use High-Quality Pictures
Did you know, according to MDG Advertising, people are more likely to remember images than texts? They say that people will retain 10% of the information but will recollect them by 65% with the use of images. So, use images to your advantage. But, you have to be very cautious in choosing your pictures because you have to select high-quality ones to make your ad more effective.
2. Include Your Construction Company's Details
Never forget to brand your brochure, business card, flyer, or letterhead with your company's details like your logo, construction company name, and contact number. This can help your brand identity. People will not only recognize your company through your name and logo but can also reach you because you provided your contact number.
3. Highlight Services
If you want your potential clients to know what your construction company does, don't forget to include your services. You can make a list of them and highlight them on your print and stationery materials.
4. Use Colors
Make your materials more beautiful and attractive by adding colors to them. People are more likely to notice print and stationery tools like brochures with colors on them compared to the plain ones. You may choose your company's signature color to make your corporate identity because this creates brand consistency. By this, your company would be more familiar to people.
5. Provide Call to Action
Advertising isn't advertising without a call to action. Whatever advertising tool it may be, brochures, posters, flyers, etc., you need a call to action. This single phrase will encourage people to do something, so they may visit or call your company if your call to action persuaded them.
Frequently Asked Questions
What is stationery used for?
Stationery are materials or supplies that students, businesses, and others use. It refers to materials like pens, papers, and other writing materials. Stationery can be used for letterheads, portfolios, and the like.
What's the difference between stationary and stationery?
The Merriam-Webster Dictionary pertains stationery as materials (paper) for writing. On the opposite, the dictionary refers to 'stationary' as something like 'not moving' or static.
Is there a plural for stationery?
The term 'stationery' can be both singular or plural. This term is both countable and uncountable nouns. However, some people use 'stationeries,' but they're not wrong, too.
What is a stationary object?
A stationary object is an object that stays in the same place because it doesn't move at all.
What are stationery items?
Here are some stationery items:
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- Pen
- Paper
- Stapler
- Calculator
- Envelopes
- Folder
- Tape dispenser
- Notebook
- Scissor
- Paper clips
