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The appeal of raffle tickets lies in the possibility of winning a prize that a person could not and would not otherwise possess in normal circumstances. Take a look at lottery raffle draws and the inordinate amounts of money that people spend on a ticket and the slightest statistical probability of winning. But in a smaller scale, raffle tickets may also be used to promote a business, service, product, or event.
This is done by getting your business name up and center as the raffle draw’s sponsor or promoter on the ticket design itself. In this article, we share tips and all the necessary steps to have the best raffle ticket design that matches your business’ or organization’s marketing goals. Also included below are examples of printable raffle ticket templates that anyone can download and customize.
Setting up raffle draws and using raffle tickets can be a good way to help increase brand recall and increase business sales. But in order to maximize this type of marketing strategy, business owners and marketers also have to create a compelling raffle ticket design.
To help guide you in that process, we have enumerated the top characteristics that should be found in a raffle ticket design for it to be appealing to your consumers.
As promised, embedded in the next section of this article are ten fully customizable raffle ticket templates. These printable templates are available in various file formats so you can choose according to your preferred graphic design editing tool.
Designing a raffle ticket is relatively easy. We have listed down all the necessary steps below to help guide you in crafting the best raffle ticket that you need.
The first step in designing a raffle ticket is to gather all the pieces of information that you need to have in your raffle ticket. You may list them down on paper or type and save them in one file on your computer.
Next, you need to choose a theme or motif for your raffle draw or contest. It is best to choose a ticket design theme that will match the kind of business you are running a raffle contest for. For example, you may select a festive ticket theme if you want to have a raffle draw for the upcoming holiday season.
Next, choose a layout or an arrangement of all the design elements that will be used in your raffle ticket. Decide on this beforehand so that you will not have much difficulty later on.
Designing a raffle ticket is now commonly done using graphic design software tools. This way you can create a ticket template digitally first.
Once you have done all the preliminary steps, it is time to combine them all into a blank design template. Or, if you have chosen to use a pre-made raffle ticket template, you can now begin customizing the template according to your preferences. You may incorporate small things into the template like adding a business label design.
Once that is done, review the entire template. Check for spelling errors, grammar issues, image sizes, etc. You may also have another person review the ticket template.
Make all the necessary changes to the raffle ticket. Save a copy of the template. And then, you are now ready to take the raffle ticket template to the print shop and have it printed. You may also print out the template at home if you prefer.
Now that you have the completed raffle tickets on hand, you can begin informing your employees about the raffle draw and contest. Reinforce this marketing strategy by using other print or social media marketing strategies to help spread the word about the raffle draw.
There are four types of raffle tickets. They vary depending on their size and the specific kind of raffle draws they are used in.
The standard size for any raffle ticket is 2 inches by 5.25 inches. While for those who want their raffle tickets to include a stub portion, they may follow bigger dimensions measuring 1.97 inches by 5.63 inches.
Just like other kinds of design projects, raffle ticket sizes may also be customized depending on a business owner’s preference.
A raffle ticket template sample is a professionally made digital file that contains a pre-built raffle ticket design. It includes all the graphic design and text elements needed to create a raffle ticket. As the end-user of these printable templates, you only have to make minor edits to personalize it and the template will be ready to print.
There is no standard raffle ticket format. However, the most important pieces of information that a raffle ticket should include are the raffle draw terms and conditions, the stub portion where the customer fills out his/her personal information, the name of the raffle draw, the draw date, and the prizes for winning the raffle draw.
Raffle tickets are best printed on pre-cut cardstock or paper. This may be done through a printing service. Or, you may have to cut out the raffle tickets after printing them on your own.
Legitimate raffle draws should follow local or state rules and regulations regarding this kind of marketing strategy. Some businesses may have to obtain a permit before they can set up a raffle draw or contest.
Knowledge of different graphic design software programs like Adobe Photoshop, InDesign, and Illustrator is essential if you want to create amazing raffle ticket designs. Tools like Microsoft Word and Publisher may also be used if you are looking to create minimalist ticket designs for simpler local fundraising events.
Template.net is home to hundreds of printable graphic design and business templates. If you need to complete a task faster and more easily, trust that any of the free printable templates in Template.net will give you the positive results you need.