IT/Software Newsletter Photoshop (PSD) Templates

How to Make an IT/Software Newsletter in Adobe Photoshop (PSD)?

In May 2017, 40% of respondents of a survey reported subscribing to newsletters from retailers, as mentioned by Statista. With that result, newsletters can be an incredibly useful marketing and advertising tool for a company like IT/software companies. IT/software newsletters are a  specific type of material that works like a newspaper telling the target clients about your company's latest application updates and other essential news.

The guidelines discussed below will help you throughout your newsletter-making process using PSD. Read them carefully.

1. Decide What to Promote

Firstly, figure out what particular IT services or newly released applications of your company you want to offer to your target clients. Always concentrate on one subject at a time. Avoid having several deals in one message so you won't confuse the clients.

2. Establish a Compelling Content

Now that you can decide what to promote, you can now prepare your IT/software newsletter content that has to be engaging. Use a tone that is informative and captivating to your target clients. Exhibit different advantages and examples of the latest applications. You can also offer additional actual feedback from target clients and graphics. Remember to attach an enticing call-to-action (CTA).

3. Come Up with a Layout Design

Once you have established an engaging sales copy, your next move is to deal with an enticing layout design for your newsletters. Open PSD, set the page orientation, set the height and width, and create the page. Pick a standardized and intuitive design layout that makes your newsletters simple to read on various display screens on emails as well as for the hard copy sizes. Also, choose 3 to 4 columns to add details in the format of a newspaper. 

4. Check, Save, and Send 

Once, you have added all the elements in the newsletter, go for proofreading. Now save the document and it's finally time to submit emails to your target clients or you can also print and post them. To do so, it's best to use a digital marketing service that helps you to customize your marketing emails according to various funnels of revenues.