How to Create Marketing Analysis Document in Apple Pages
Marketing Analysis is basically your business plan or marketing plan which deals with the different factors. This business plan is done for you to assess and formulate a marketing strategy in running your business.
In many business enterprises, SWOT (which stands for Strengths, Weaknesses, Opportunities, and Threats) are the most common factors. By analyzing all these factors, they can possibly make a marketing analysis from which they implement all their strategies and decisions.
Certainly, creating your marketing analysis strategy from scratch could be stressful. Here, we offer you our ready-made marketing analysis templates and a few tips in drafting your business plan in Apple Pages available on your personal computer.
1. Consider the Factors
The biggest factors in marketing industries are the strengths, weaknesses, opportunities, and threats (also known as SWOT). Most businessmen use swot analysis in dealing with these factors. By analyzing SWOT, it only means considering the opportunities and weaknesses of the company or business itself while focusing also on the external part, which may include the opportunities and threats to the company. With these, you can now formulate your own business plan and strategies that would probably help your business to develop and grow.
2. Consider the Target Market
Target Market refers to a specific group of consumers to which your product or service is aimed at. Through market research, consider gathering information about your consumers. You have to have knowledge about your customers and study their hobbies, tastes, and likes. In this way, you can create a strategy that would be fitting to the needs of the target market.
3. Consider the Market Size
Market Size is one of the key factors in business industries. In a bigger market, you will likely to have more competitors or rivals. In that case, you may consider lowering your product price for the consumers to switch from the other businesses to yours.
In a smaller market, on the other hand, changing the product price is no longer important.
These facts are all kept in outlining your marketing analysis. Keep them in mind, always.
4. Consider the Market Trends
Significantly, this factor is more likely to make your business grow. Consider the current trends and fashions. What product you are going to sell should attract the interest of the public. This is only possible if you study the recent trends in the market like foods, fashion wear, or even sports.
5. Keep in Mind the Key Success Factors
The goal is to stand out from the rest. Key factors may include efficient utilization of resources available, economies of scale, and the progress of the technology used. Be strategic by keeping these things in mind and consider them for the benefit of your business.