Sales Qualification Checklist

Sales Checklist

This checklist, crafted by Pioneer Pathways LLC, aims to provide a systematic sales qualification method to ensure that potential leads meet the required criteria for successful sales engagement. The primary objectives of this checklist are;

  1. Identify appropriate and relevant Target Market.

  2. Proper and efficient qualification of potential leads.

  3. Ensure successful and fruitful sales engagement.

Market & Lead Identification

  • Identify Target Market.

  • Comprehend customer demographics and interests.

  • Analyse market trends and competitive landscape.

  • Source potential leads from the target market.

  • Track and document lead source for future reference.

Lead Qualification

  • Perform first contact with lead.

  • Understand lead's needs, interest, and potential pain points.

  • Assess lead's purchasing capacity and timeline.

  • Evaluate compatibility of our product/service with the lead's requirements.

  • Identify decision-makers within the lead's organization.

Sales Engagement

  • Construct a personalized proposal for the lead.

  • Plan and execute sales pitch meeting (Virtual/Physical).

  • Negotiate terms and conditions with the decision-maker.

  • Close the deal or schedule follow-up.

  • Gather feedback and learnings from the sales engagement.

Post Sales Activity

  • Ensure smooth transition from sales to support team.

  • Keep track of customer satisfaction.

  • Identify potential upselling or cross-selling opportunities.

  • Create a case study if the project/sale was significant.

  • Ask for referrals, if appropriate

Checklist Templates @ Template.Net