Email Marketing Client Questionnaire
EMAIL MARKETING CLIENT QUESTIONNAIRE
Client Information:
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Client Name |
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Client Email Address |
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Client Company Name |
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Client Phone Number |
Project Information:
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Project Name |
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Project Start Date |
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Project End Date |
Objective and Expectations:
1. What are your primary goals and objectives for this email marketing project?
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[Write your response here] |
2. What are your expectations regarding the outcomes of this project?
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[Write your response here] |
Target Audience:
3. Describe your target audience for this email marketing campaign. Include demographics, interests, and any other relevant information.
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[Write your response here] |
4. Do you have an existing email list, or will we need to build one for this campaign? If yes, please provide details.
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[Write your response here] |
Content and Design:
5. Do you have existing content that you would like to incorporate into the emails, or would you like us to create content for this campaign?
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[Write your response here] |
6. Are there any specific design preferences or branding guidelines that we should follow for the email templates? Please provide brand assets if available.
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[Write your response here] |
Frequency and Timing:
7. How often would you like to send emails for this campaign (e.g., weekly, monthly, one-time blast)?
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[Write your response here] |
8. Are there specific dates or time frames when you prefer the emails to be sent (e.g., holidays, product launches, special events)?
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[Write your response here] |
Measurement and Success Metrics:
9. What key performance indicators (KPIs) will you use to measure the success of this email marketing campaign (e.g., open rates, click-through rates, conversion rates, revenue generated)?
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[Write your response here] |
10. How frequently would you like to receive performance reports and updates on the campaign's progress?
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[Write your response here] |
Additional Comments and Requests:
11. Do you have any other specific requests, comments, or details you would like to share with us regarding this email marketing project?
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[Write your response here] |
Client Acknowledgment:
I, the undersigned, acknowledge that the information provided in this Email Marketing Client Questionnaire is accurate and complete to the best of my knowledge. I understand that the success of this project is dependent on the accuracy of the information provided.
Client Name (Print): ________________________________
Client Signature: ________________________________
Date: ________________________________
