There's nothing more fulfilling than being able to visit the different countries of the world. Hence, the growing number of tourists and backpackers. But with tons of travel agencies popping all over the place, getting more clients to book with your travel company is not easy. For that, we present to you our professionally-made and high-quality Travel Posters in Illustrator in Illustrator, which you can use to send the word out about your travel business, and entice clients to choose your company instead of your competitors. Get these in 11x16 or (A3) 11x17 inches + Bleed sizes. Earn more clients today by downloading our travel poster templates now!
How To Create A Travel Poster In Illustrator
Tourism is on the rise. According to US Travel, 1.8 billion trips were made for leisure purposes in 2018, and this will continue to grow for the next years as revenue of 17.3 billion dollars is expected by 2020 in the travel agency industry in the US, according to Statista. That might be good news for you, but you have to keep in mind that there's also tons of business who caters the same services as you. Hence, the need to level up your marketing strategy.
This is where posters come in. A poster is one of the earliest forms of business advertisement, which up until now is helping companies promote their products or services and reach out to more clients. With a well-designed poster, you'll surely attract vacationers to avail of your travel services. Follow our guide to create the best travel poster in Adobe Illustrator.
1. Prepare your Poster's Design Layout
One of the things that will make the public decide whether they should avail of your services is the look of your poster. Thus, the importance of having an attractive and professionally-designed poster. Our website offers Creative Poster Templates, so you don't have to make one from scratch. It can be edited and customized in Adobe Illustrator and other file formats. But if you choose to make it from scratch, make sure you use contrasting colors for your background and text and avoid using too many design elements, so it's readable, and your poster focuses more on your content, and not on the design.
2. Incorporate Branding Elements to your Design
You want the public to recognize your company right away, the moment they look at your poster, so incorporate your company colors and logo for branding.
3. Provide Eye-Catching Images or Illustrations
Excite couples, families, and friends about their upcoming vacation, and make them interested in your services by adding eye-catching images or illustrations to the poster. To place a photo or illustration in your document, go to File/Place, locate and select the image file, then click Place. Remember, use images with high resolution to avoid pixelation.
4. Make a Catchy Headline
A useful promotional tool contains the needed information, such as the services offered, price list, brief information of each service, office location, contact number, and website. But to attract people to read your poster, you need to come up with a catchy headline for that. Also, use a call to action to make them get your services right away.
5. Review Each Detail and Print in High-Quality Paper
Once you're done, be sure to review each detail to make sure there are no design mistakes and spelling and grammatical errors. Also, have this checked by others as fresh eyes locate mistakes and errors easily, and you could also get some recommendations from them. If you're satisfied with the output, save and download your simple poster. Now, print a handful of copies on high-quality paper and post it on strategic locations.
