Email Marketing Campaign Performance Evaluation

Email Marketing Campaign Performance Evaluation

Campaign Name: 

Campaign Period: 

Evaluator: [Your Name]

Date of Evaluation: 

Campaign Overview

This evaluation aims to assess the performance of the SummerTech2050 Email Marketing Campaign. Please provide honest and detailed feedback for each section.

Campaign Objectives

  1. Were the campaign objectives clearly defined and measurable?

  • Yes

  • No

  1. Were the objectives aligned with the company's overall goals?

  • Yes

  • No

Target Audience

  1. Was the target audience well-defined?

  • Yes

  • No

  1. Did the campaign effectively reach the intended audience?

  • Yes

  • No

Email Content

  1. Was the content relevant and engaging?

  • Yes

  • No

  1. Were the visuals and design appealing?

  • Yes

  • No

  1. Did the email copy align with the brand's voice and tone?

  • Yes

  • No

  1. Were there any technical issues with email rendering?

  • Yes

  • No

Delivery and Timing

  1. Were emails delivered consistently?

  • Yes

  • No

  1. Were emails sent at optimal times?

  • Yes

  • No

  1. Was the email frequency appropriate?

  • Yes

  • No

Key Metrics

Open Rate: [00%]

Click-Through Rate: [00%]

Conversion Rate: [00%]

Additional Comments






Thank you for completing the Email Marketing Campaign Performance Evaluation Form for the [Campaign Name].


Your feedback is invaluable in helping us refine our email marketing strategies. Please submit this form by [Month Day, Year] to the Campaign Manager for analysis and future improvements.

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