How to Make an IT and Software White Paper in Word?
As stated on a page from investopedia.com, a white paper document is a type of marketing article published by a company or organization to promote their goods and services as solutions to a given issue/demand.
So, to help you write such a document, we’re offering our white paper templates for you to take advantage of! For tips on how to use our samples in MS Word, just keep reading down below.
1. Choose Carefully, Then Edit in Microsoft Word
To make sure you optimize your time and effort in the editing process, download a white paper template with a layout and content that best suits the kind of article you’re writing. Next, open the file in MS Word and start altering the placeholder content as needed. Feel free to not just replace the written text, but also change the alignment, line spacing, etc. as you see fit.
2. Use Writing Aids and Make Corrections
If you’re ever feeling off with your writing ability, then don’t hesitate to use things like a thesaurus or grammar checker to help you out--they’re even conveniently found around online. And, never forget to doublecheck your IT/software white paper and make the appropriate corrections.
3. Promote Your Products and Solutions Through Other Means
There are other cost-effective ways to spread the news about what you have to offer. For example, you can use flyers as quick and easy handouts to prepare then distribute. And, if you’d like something that’s still portable but offers more room to print on, then brochures are a perfect fit for the job.
4. Get to Publishing
After your document is complete, it’s good and ready to distribute to the public. Whether you’re offering cloud storage or an antivirus program, you can rely on our Software Print Templates to let everyone know!
What Is the Purpose of White Paper?
To put it simply, a white paper (or “whitepaper”) is a published document used to address a given issue/problem and promote a particular solution. A white paper is a very useful marketing tool when it comes to convincing a client or customer into making a decision.
How Long Is a White Paper?
Usually, the expected length of a white paper ranges from 3 to 14 pages. However, there are times when a white paper goes far beyond the typical number of pages.
How Do You Write a Marketing White Paper?
If you’re looking to be as convincing as you can in advertising your products/services/solutions, then writing a white paper is a good way of going about it. Below is a list of steps to take when writing a marketing-focused white paper:
- Think about the content of your marketing plan.
- Don’t cut too many corners in your writing.
- Keep a consistent, professional tone in your document.
- Consider how to make your title interesting.
- Explain what you have to offer.
- Plant out and organize the structure of your white paper.
- Never forget to proofread and make corrections/rewrites.
Do White Paper Have Table of Contents?
Typically, a white paper consists of a cover, title page, introduction, and conclusion. Though there are times when a white paper gets especially lengthy and contains plenty of sections, so having a table of contents would be a good idea in those cases.
Do White Papers Have References?
It’s wise to add references to your white paper, as it helps readers feel more confident about the offers/solutions being advertised.