Table of Contents
- Snapchat Geofilter Definition & Meaning
- What Is a Snapchat Geofilter?
- 10 Types of Snapchat Geofilter
- Snapchat Geofilter Uses, Purpose, Importance
- What’s in a Snapchat Geofilter? Parts?
- How to Design a Snapchat Geofilter
- Snapchat Geofilter vs. Pinterest Pin Post
- What’s the Difference Between a Snapchat Geofilter, Instagram, and Facebook?
- Snapchat Geofilter Sizes
- Snapchat Geofilter Ideas and Examples
- FAQs
Snapchat Geofilter
Snapchat Geofilters have been one of the effective special effects or add-ons that Snapchat users utilize to beautify their posts. Each of the filters has creative designs that are in-theme with an event or a brand—perfect complements to every post uploaded.
Snapchat Geofilter Definition & Meaning
Snapchat Geofilters are special effects in Snapchat that social media users can access to apply a theme or a motif for their Snapchat posts.
Snapchat Geofilters are personal Snapchat visual effects utilized by the Snapchat user community as an add-on to the layout of their beautiful posts.
What Is a Snapchat Geofilter?
A Snapchat Geofilter is a special filter in Snapchat with a custom theme that’s in line with what the Snapchat post is about. It’s a visual effect for Snapchat photos and videos that help tell the story or the message that the post is conveying. This amazing filter can be drafted on highly functional graphic design platforms such as Photoshop.
10 Types of Snapchat Geofilter
Birthday Snapchat Geofilter
Birthday Snapchat Geofilters are made to celebrate the birthdays of fellow Snapchat friends. The usual illustrations of such filters are birthday cakes, birthday candles, party confetti, and other stuff related to birthday parties. These adored filters perfectly complement the lovely photos of the birthday celebrants.
Event Snapchat Geofilter
Large events can be easily promoted on social media platforms such as Snapchat; hence the existence of stunning Event Snapchat Geofilters. Snapchat posts with these filters can serve as invitations to concerts, online seminars, business conventions, music festivals, and other types of large public gatherings. Event organizers can surely amass a massive audience with Event Snapchat Geofilters.
Graduation Snapchat Geofilter
Graduations are occasions to remember as they mark a significant academic milestone for students. Educational institutions issue Graduation Snapchat Geofilters to their new graduates as a way of encouraging them to be proud of themselves on Snapchat. These types of festive filters often feature illustrations of graduation caps and the logos of schools.
School Snapchat Geofilter
Many high schools and colleges encourage school spirit and promote their ongoing enrollment on Snapchat. To further beautify their posts, they use their custom School Snapchat Geofilters complete with the brand and image of their educational institution. Their Snapchat pages are filled with posts with these filters and their students use them as well for their school Snaps.
Wedding Snapchat Geofilter
Couples pay a good price to have custom Wedding Snapchat Geofilters made for their upcoming wedding. Their wedding photos will be filtered with these types of Geofilters as well as the photos of their guests. Wedding Snapchat Geofilters are undeniably beautiful and romantic, especially those with floral themes.
Marketing Snapchat Geofilter
Marketing is such an important aspect of running a successful business to the point that companies spend a fortune crafting their own Marketing Snapchat Geofilters. All sorts of businesses make them such as hotels, retail stores, fashion clothing lines, restaurants, spas, real estate agencies, and many more. These types of filters catch the attention of consumers in the market and help raise brand awareness.
Charity Snapchat Geofilter
Charitable organizations need the help of other people to fund their humanitarian missions. So for their Snapchat posts, they use custom Charity Snapchat Geofilters bearing their brand and message meant to invite the public to join their cause. Some of these filters are transparent and are good for viewing on desktop and mobile screens.
Photography Snapchat Geofilter
Photography Snapchat Geofilters are custom filters made for photography studios looking to promote their services and share their library of photographs on Snapchat. They use these filters as complements to the pictures captured by their lens and to showcase the brand of their studio. Most photography studios create their own filters while others use templates with ready-made designs.
Fitness Snapchat Geofilter
Fitness Snapchat Geofilters advocate the importance of being in good shape, and with that said, gym owners and fitness enthusiasts use them for their Snapchat posts. Pictures of doing workouts or wearing fitness gear would look perfect with these filters. Fitness studios also create these filters to promote their brand on Snapchat.
Construction Snapchat Geofilter
Construction Snapchat Geofilters feature images, illustrations, and other visual elements that make up the branding of construction companies. They look professional and sleek in order to ensure a good first impression and convince people that they provide trustworthy construction services. The names of logos of the construction firms these filters represent are front and center in their designs.
Snapchat Geofilter Uses, Purpose, Importance
Snapchat Geofilters aren’t just mere decorations or add-ons to Snapchat screenshots, photos, and videos. They contribute to the important details of a Snapchat post and give it a more established identity.
Highlight an Event
People use Snapchat Geofilters that are available only in a certain area with a special event ongoing. The filters sport the theme of the event so Snapchat users can use them as decorations for their photos and videos showing their attendance at the said event. That way, the event will be marketed on Snapchat which can potentially entice others to attend it.
Set up a Theme
Snapchat Geofilters help set up a theme for the photo or video; in fact, in most cases, they entirely make up the theme of the post. The theme they present even provides context to what that post is about. For example, a Snapchat photo of a birthday celebrant is just a mere photo of someone, but with a birthday Snapchat Geofilter, it implies that the post celebrates someone’s birthday.
Breathe More Life to Snapchat Posts
Snapchat posts without Geofilters look okay, but with Geofilters, they look more eye-pleasing and presentable. The filters breathe more life into the posts and enhance their aesthetic value exponentially. They become more worth posting and sharing with friends.
Advertising
Lots of businesses take advantage of Snapchat to promote their products and services, and among the tools they use are custom Snapchat Geofilters sporting their brand. Their custom filters draw inspiration from the image and brand of their business and feature their logo, business name, and slogan.
Raise Awareness
Organizations and charity groups have been utilizing custom Snapchat Geofilters that raise awareness about mental health, children’s health, and social issues. They’re great tools for promoting awareness since their designs capture the attention of audiences. They typically bear important messages and feature images of humanitarian acts.
What’s in a Snapchat Geofilter? Parts?
Organization Name and Logo
The name and logo of the organization go together in a Snapchat Geofilter. They indicate who the owners of the Geofilter are and the brand that they represent. The name and logo are typically located on the upper portions of the filter.
Slogan or Message
The slogan or message that a Snapchat Geofilter features are the things that draw the attention of the audience. They can be about raising awareness, promoting a business sale, or announcing an upcoming/ongoing event. They can be considered the heart of the Snapchat Geofilter.
Background
Snapchat Geofilters mostly have plain backgrounds of any color or a specific color that matches the brand that it’s representing. Some Geofilter backgrounds have simple illustrations and some have photos sprinkled all over them. The aesthetic of the background is entirely up to the designer as long as it matches the established theme.
How to Design a Snapchat Geofilter
1. Determine the right Snapchat Geofilter size.
2. Identify the type of Snapchat Geofilter you need to create.
3. Select from the best Snapchat Geofilter Templates.
4. Start customizing the selected template.
5. Add more graphics, images, and colors to the Snapchat template if needed.
6. Save and upload the customized Snapchat Geofilter to Snapchat.
Snapchat Geofilter vs. Pinterest Pin Post
A Snapchat Geofilter is a filter in Snapchat that’s available to specific locations only and has a design or theme that fits with an organization’s brand.
A Pinterest pin post is a video or image uploaded on Pinterest to be seen, liked, bookmarked, and shared by other Pinterest users.
What’s the Difference Between a Snapchat Geofilter, Instagram, and Facebook?
A Snapchat Geofilter is a special social media filter exclusive to Snapchat that enhances the presentability of a photo or video with a unique stylized theme and it’s mostly only available in specific locations.
Instagram is a famous social media platform where people share aesthetic photos and videos typically taken in beautiful locations.
Facebook is a global social networking platform that enables people to share photos, share videos, and message friends anytime, anywhere; they may also start discussions or share their thoughts on the platform.
Snapchat Geofilter Sizes
Snapchat Geofilters need to be in the right sizes to make sure their quality is optimal. Low-quality filters would degrade the aesthetic value of a Snapchat post, and as a result, not many will apply it as their filter, so it’s essential to know the standard Snapchat Geofilter size options.
- 1080 x 1920 pixels
- 1080 x 2340 pixels
Snapchat Geofilter Ideas and Examples
In their own right, Snapchat Geofilters are works of graphic design artistry that require skill, talent, and patience to craft. However, not everyone is blessed with the creativity to craft a Snapchat Geofilter from scratch, even tenured designers get burnt out from time to time, so for that reason, there’s no shame in referring to Snapchat Geofilter ideas; as a matter of fact, it’s generally encouraged.
- Bakery Snapchat Geofilter Ideas and Examples
- Camping Snapchat Geofilter Ideas and Examples
- Sports Snapchat Geofilter Ideas and Examples
- Anniversary Snapchat Geofilter Ideas and Examples
- Training Snapchat Geofilter Ideas and Examples
- Volunteer Snapchat Geofilter Ideas and Examples
- Resort Snapchat Geofilter Ideas and Examples
- Furniture Snapchat Geofilter Ideas and Examples
- Environment Snapchat Geofilter Ideas and Examples
- Mortgage Snapchat Geofilter Ideas and Examples
FAQs
What is Snapchat’s on-demand Geofilter?
On-demand Geofilters is a tool or a feature on Snapchat that lets users craft and publish their own custom Geofilters for certain events such as birthday parties, wedding receptions, general business meetings, seminars, and more.
What does a Snapchat Geofilter do?
A Snapchat Geofilter adds a special effect to a Snapchat post or video that gives it an aesthetic feel that’s in line with the theme of a specific event, campaign, or business brand.
How do you create a geotag on Snapchat?
To create a geotag on Snapchat, you must upload an image file on snapchat.com/create, select a type of filter, click Continue, choose a location or set up a location using GPS, fill in the required information, and lastly, click Submit.
Are Geofilters free on Snapchat?
Yes, Geofilters are free on Snapchat and you can create custom filters free of charge; charges may apply for premium Geofilters or Geofilters with a broad location.
What technology does Snapchat Geofilter use?
Snapchat Geofilters mainly use GPS to pinpoint the exact location where the filter is available; in addition, Snapchat requires users to turn on GPS so it can activate its location services.
How long do Geofilters take to get approved?
On-demand Geofilters on Snapchat typically take one hour or two hours from submission to being approved; Snapchat users will be notified via email whether their custom Geofilter was approved or not.
What is Ghost Location on Snapchat Geofilter?
Ghost Location on Snapchat simply means that other Snapchat users won’t be able to see your current location on the Map; it can be activated by turning on Ghost Mode and it’s very handy for users who want full privacy.
What are community Geofilters?
Community Geofilters are public filters that anyone can use for free or by purchasing them; these filters are typically available in landmarks, attractions, popular cities, and renowned towns with thousands of visitors daily.
Why is Snapchat Geofilter important for marketing?
Snapchat Geofilters are excellent marketing tools since the audience can interact with them and they can easily spread the word about a brand, a product, a service, or an event across the Snapchat community.
Do you get paid for making Snapchat Geofilters?
Yes, you can earn money by making professional-quality Snapchat Geofilters; just create a portfolio of filters, upload them to Snapchat, and set up their locations for potential buyers to see.
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