15+ Proposal Brochure Designs & Templates – PSD, AI, InDesign, PDF, Doc

When we say proposals, we are not referring to the gesture done by men to their partner to ask for their hand in marriage, we are actually talking about business related plans or suggestions that are given by professionals or experts to a company or organization. These proposals may either be in verbal or written form, with the latter one being the more formal means of doing it.

There are business proposals, and there are also design proposals, and these don’t come in a single page only. In fact, proposals come in lots of pages with most of them ending up looking like a book. This is highly understandable since proposals tackle every aspect in a business or organization, and after being discussed by the body, it is up to the owner, appointed representative, or person in charge to decide which of the suggested plans they want to go with.

If you plan on just writing proposals, then you can just do it on a regular paper while still observing the proper format. However, if you intend on presenting your written proposal to a business or organization, then you will need to compile those into one and add a cover and back page to make it presentable. Here, we have various proposal brochure layout templates that you can look into for ideas. Or to make your life a lot easier, just download the template and edit it.

Simple Proposal Brochure Template

Simple Proposal Brochure Template

If you’re planning on working with either PDF or INDD brochure templates, the brochure template above may be what you need to create your own proposal brochures. For only $13, this template comes in fully editable layers and totally free fonts that you can choose from.

Minimal Proposal Brochure Design

Minimal Proposal Brochure Design

If the first template didn’t quite fit what you are looking for, then this one might. This brochure template comes in both A4 (8.27″ by 11.69″) and US letter (8.5″ by 11″) size, which may not seem like a big deal, but is actually enough to give you a choice between which size is more convenient for you.

Square Proposal Brochure Template

Square Proposal Brochure Template

When it comes to convenience in size and also in functionality, this square-shaped brochure template may be a good pick. The great thing about using square-shaped brochures is that they provide you with enough space for your written proposal and the graphical elements while still keeping it handy.

Monochrome Proposal Brochure Template

Monochrome Proposal Brochure Template

Business Proposal Brochure Template

Business Proposal Brochure Template

If you prefer making the cover page of your proposal brochure clean and simple, then this template may capture your interests. For this brochure template, the entire front page is almost entirely textual with the exception of the solid blue text box where the title or heading is written. This brochure template in the word comes in three fully editable formats for you to choose from, you can download it either in PDF, INDD, or DOC.

Design Proposal Brochure Template

Design Proposal Brochure Template

What Is a Proposal Brochure?

A proposal brochure is a folded or multi-paged document that contains business or design proposals written by experts, but before we get into that, let’s discuss more proposals in general. A proposal is an offering that is written usually by a seller to a buyer and is commonly used when negotiations take place, such as that when a buyer makes a bargain or asks something more for the price.

For proposal brochures, the contents are technically the same but these are actually printed on thick paper or card stock and are folded once or twice. Proposal brochures have a more thorough content, which is the reason why the proposer opted to utilize a brochure format for their written offer, to allow him to organize their proposal into various parts for easy reading. You may also see free brochures.

There are actually different types of proposals which includes formally and informally solicited proposals, unsolicited, supplemental, competing, and non-competing proposals. You may also see flat design brochures.

1. Formally Solicited Proposal

The most recommended type of proposal which is written in response to the published requirement. Formally solicited proposals commonly indicate a request for the proposal, request or quotation, request to obtain information, and an invitation to bid. This type of proposal also bears an executive summary which outlines the main benefits of the seller’s solution to their client’s requirements, a management volume which describes how the program will be managed, and a cost volume that highlights all data regarding expenses.

2. Informally Solicited Proposal

Informally solicited proposals are commonly written as a result of conversations between a seller and a prospective client. This type of proposal is prepared by a seller when a client happens to be interested enough in a product or service offered and will ask for a proposal. Another term used for this is a sole-source proposal.

3. Unsolicited Proposal

Unsolicited proposals are those which generic or are made for multiple purposes, such as marketing brochures. This type of proposal has no direct connection with client needs and have no specific requirements. Sellers use unsolicited proposals for introducing new products or services to prospects, and to announce a possibility of a sale.

4. Supplemental Proposal

This type of proposal is a written request to increase the financial support during a current simple budget period to allow for the expansion of the project’s scope, research protocol, or to meet unforeseen increases in administrative costs.

5. Competing Proposal

Also referred to as renewal proposal, a competing proposal is written to request for a continued support for existing projects which are about to be terminated. In order to gather the needed funds to continue such projects, this type of proposal competes with continuation, supplemental, and new proposals, hence the name. You may also see digital brochure templates.

6. Non-Competing Proposal

This type of proposal is a written request for additional financial assistance for another budget period within a previously approved project period. Also known as continuation proposals, these are used to confirm an original proposal and funding needs of a multi-year project. The continued support will usually be dependent on the availability of funds and the level of satisfaction from the work already rendered. You may also see program brochures.

Minimalist Project Proposal Brochure Template

Minimalist Project Proposal Brochure Template

Here is a more modern and abstract take for your proposal, which is enough to create a good impression towards your proposal brochure. After all, first impressions on a reading material are usually drawn from its cover page. For this corporate brochure template, though the design leans more toward a clean look with its use of white space, the entire theme is modern-looking with its choice of graphical elements.

Abstract Proposal Brochure Template

Abstract Proposal Brochure Template

Proposal Brochure Design

Proposal Brochure Design

In-design Word Proposal Brochure Template

InDesign Word Proposal Brochure Template

If you prefer on using a full-page image for your cover page but still want it to look clean, then you might want to scale the image a bit smaller for white space to occupy the edges, serving as the border for the entire design. Also, you might want to desaturate the image so it would blend in with the edges and help make the entire design cleaner. Take for example the professional business brochure template shown above.

Modern Grunge Proposal Brochure Template

Modern Grunge Proposal Brochure Template

Do’s and Don’ts When Writing Proposals

1. DO write a proposal for the solution of the client’s ongoing or possible issues from their point of view, not yours.

2. DO present your solutions as unique or different than your competitor’s while still meeting the requirements of the request for proposal. You may also see travel brochure templates.

3. DO explain how you will be able to accomplish every requirement in a clear and direct manner, and also explain how different you are from your competitors in order to stand out. You may also see tri-fold brochure templates.

4. DO develop a clear staffing and management plan, and try to avoid any uncertainties when it comes to the staffing qualifications.

5. DO modify your corporate qualifications in accordance to the specific requirements indicated on the request for proposal.

6. DO NOT postpone the refinement of the proposal outline and the actual writing of the first draft because you might no longer be able to write a high-quality proposal due to the lack of time. You may also see word bi-fold brochures.

7. DO NOT use too many clichéd terms or expressions, and at the same time, do not use lengthy or fused sentences. Your proposal should be fine-tuned specifically for your client. You may also see food brochure templates.

Flat Proposal Brochure Template

Flat Proposal Brochure Template

Futuristic Proposal Brochure Template

Futuristic Themed Proposal Brochure Template

Here is another modern take on business brochures that you might also be interested in, but this one relies on the use of a slightly washed-out, unsaturated background image to add beauty to the design. For the sample above, the background image used is an overlooking photo of a city, which is a perfect choice if the proposed project involves structures or something that overlooks the city.

Horizontal Proposal Brochure Template

Horizontal Proposal Brochure Template

Simple Proposal Design Brochure Template

Simple Proposal Design Brochure Template

Make your proposal brochure create an impact just by the cover page alone by writing a catchy headline or title. For this brochure sample template, it doesn’t require flashy images or illustrations on the cover page just to be able to stand out, it’s all about the use of colors and the message written on it.

Minimalist Proposal Brochure Template

Minimalist Proposal Brochure Template

Now that you have reached the end of this article, were you able to choose at least one proposal brochure template that works for you? If so, what’s keeping you from downloading it? If you have any reservations as to the quality or usefulness of these brochure examples, allow us to provide you with some juicy info behind these templates to convince you that they are indeed worth downloading.

Quality-wise, these brochure templates were all professionally-designed by some of the best graphic artists of this generation, and these come in multiple file formats to be able to cater to a wider range of users. These templates are also fully editable, but you will need to use the editing tool appropriate for the format in order to enjoy that feature. This means that if you choose to download the template in PSD, then you will need to use Adobe Photoshop, then Adobe Illustrator and Microsoft Word for AI and Doc templates, respectively.

And the best thing about these creative brochure templates is that they are all inexpensive considering the quality that you will be getting. In fact, we may even say that you’ll be getting more than what you’re paying for, which is a very sweet bargain. Now, do you think that these templates are indeed worth downloading? If so, then download a template now so you can start working on your proposal brochure.

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