Cleaning Services Advertising Rubric Template
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Cleaning Services Advertising Rubric

Welcome to the Cleaning Services Advertising Rubric. This tool is designed to evaluate advertisements for cleaning companies, ensuring compliance with US laws and standards. Assess each criterion on a scale of 1 to 5, aiming for clarity, legality, and effectiveness in reaching your target audience.

Criteria

Description

Scoring Criteria

Reviewer Comments

Clarity of Message

The advertisement clearly communicates the range of cleaning services offered by the company.

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

The advertisement effectively outlines various cleaning services offered, using clear language and avoiding jargon.

Visual Appeal

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

Call to Action

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

Relevance

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

Brand Consistency

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

Differentiation

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

Engagement

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

Accuracy

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

Audience Appeal

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

Overall Impact

  • 5 - Excellent

  • 4 - Good

  • 3 - Average

  • 2 - Fair

  • 1 - Poor

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