Creative directors lead, motivate and convey the values and objectives of their agencies to staff. This is the reason for which they train and oversee the staffs of artists, writers, and traffic and production personnel so that their creative efforts are strategic, within their budgetary constraints and programs. Note that they recommend these staff members and their incomes. You may like Art Director Job Description Templates. They also insure timely advancement and executions of campaigns, projects and plans to ascertain the realization of targeted profits, earnings and expansion. Along with execution of tasks as per corporate guidelines and being involved in new commercial efforts, they facilitate and promote values and initiatives within their organizations. You may also like Job Description Templates.