Free US Digital Display Advertising Share by Platform from 2020 to 2025 Chart
The chart displays the US Digital Display Advertising Share (%) by Platform from 2020 to 2025, illustrating the distribution of display ad spending among five major platform categories. Google Ads dominates the market with the largest share at 40%. Facebook Ads is the second-largest platform, capturing 25% of the advertising share. Amazon Advertising accounts for 15%. Programmatic Display and Other Platforms hold the smallest and equal shares at 10% each. The combined share of Google Ads and Facebook Ads is 65%, underscoring their collective dominance in the US digital display advertising market.
| Labels | Share (%) |
| Google Ads | 40 |
| Facebook Ads | 25 |
| Amazon Advertising | 15 |
| Programmatic Display | 10 |
| Other Platforms | 10 |
