A marketing budget is a detailed roadmap that outlines the money a business or an organization intends to spend on marketing strategies and tactics in hitting the projected results over the year. It includes expenses like new marketing staff, sponsored web content, marketing automation software, a registered blog domain, and paid advertising. A marketing budget template offers a variety of benefits. It helps you keep an eye on your marketing plans and finances. It also helps you align investments to the marketing plan and stay on track with your objectives and budget.
12+ Marketing Budgeting Templates
Marketing Budget Template
Simple Marketing Budget Template
Product Marketing Budget Template
5 Steps to Write a Marketing Budget Template
Step 1: Set Your Budget With Marketing Goals
When you start creating your marketing budget template, you need to make sure that you’re only spending your money on those things that your current marketing goals require. Where you’re spending and how much you’re spending will all depend on what you’re trying to achieve. With the allocation of funds, your goals will help you translate into your marketing budget where you need to see results. Your goals might vary from others, but make sure you get specific about your priorities and goals.
Step 2: Consider the Overall Total Annual Marketing Budget
We all are aware of the percentage of revenue that publicly-traded companies are committed to marketing. The percentage of revenue allocated for the marketing budget depends on the type of industry, the size of the company, brand recognition, and the overall growth marketing goals. Once you get the big number settled upon, you can start writing your marketing budget template.
Step 3: Consider Your Marketing Expenses
While creating a marketing budget template, you first need to think about the money you must spend rather about the money you want to spend. You need to keep a note of where your budget is being spent and cross-checking your spending with the results you’re getting. These include the expenses you require to run the marketing department like tool subscriptions, hosting costs, website maintenance fees, and contractor retainers.
Step 4: Make a Note of What You Should Include in Your Marketing Budget
Before you start creating a marketing budget template, you need to make sure that you include all the categories that will have an impact on your marketing budget. Assemble all the current expenses in your budget document. Moreover, add some of the new marketing strategies you wish to implement. Also, note down the categories of those strategies. Make a note of whether you need to cut down some existing budget items in order to make space for the new strategies.
Step 5: Allot Budget Amount to Each Category
In the last step, you need to allocate a monthly budget cost to each of the category generated in the marketing budget. The allocations will depend on the marketing goals also. The allocated percentage should reflect your goals and must be suitable for your industry. Budgets are meant to spread out the overall costs on a monthly or yearly basis.
Restaurant Marketing Budget Template
Restaurant monthly budget template is industry compliant and professionally designed sample document. This premium template sample is designed by keeping the users in mind to make sure that they are able to budget their expenses properly and efficiently in order to keep their restaurant financially secure. Moreover, the user-friendliness, versatility, and convenience of this template will help you get the job done in no time. The horizontal layout of the template may require you to take printouts on the landscape mode to maximize the display.
Market Budget Template
Digital Marketing Budget Template
Annual Marketing Budget Template
Corporate Marketing Budget Template
Simple Music Marketing Budget Template
This premium music marketing budget template is perfect for a music composer or a music director. It is a simple looking well-structured sample template that will help you to manage your revenues and expenses separately. It is a revenue section on the top followed by expense section where you need to edit and enter the descriptions, projected and actual cost. With the help of this template sample, you’ll easily be able to calculate the net profit generated. This is one of the rare and only useful music marketing budget plan you will fond online, so go for it.
This advertising budget template is designed keeping in mind the scope of content marketing. This premium budget template includes the costs associated with the promotion of marketing resources and content development along with the additional costs. You can easily edit the sections on your own and move them as they might suit your business. The sample template is carefully designed by the professional to ensure that all your bases are taken into consideration. This comprehensive media marketing budget template can also act as a planning draft for your next media campaign.
Printable Event Marketing Budget Template
This sample marketing reports template is suitable for event organizers. You can easily edit this template sample and incorporate your own information according to your business requirements. You just need to delete the sample answers and sections that are not applicable to your event. The sample has different sections so that it is quite easy to enter the details in a systematic manner. This one’s among the most information-rich marketing templates you can hope you find online.
Marketing Budget Template Sample
Are you looking for an elegant one-page marketing budget plan template? If yes, then download this elegant marketing budget template designed for the social media marketing business. This sample template has two columns where you can easily find a difference by entering the amount of planned budget and the budget actually spent without wasting time. Download this colorful corporate marketing budget template and put your information in the right order.
All the templates discussed in this guide appeal to different verticals, which means you will find what you need, right here in this list. Download these cool, functional, professional, and dependable marketing budget templates for all your budgeting documentation needs.