Free US Political Advertising Spending by Election Cycle from 2015 to 2025 Chart
The chart highlights the growth of U.S. political ad spending from 2015 to 2025, showing a steady upward trajectory with notable spikes in election years. Total spending rises from $4.7 billion in 2015 to $5.7 billion in 2018, followed by a significant jump to $6.7 billion in 2020. This growth continues with $8 billion in 2023, ultimately reaching $9.7 billion in 2025, marking the highest level over the decade. The consistent increase reflects the growing influence of digital platforms and strategic media investments in political campaigns. The clear peaks in election years emphasize the critical role of advertising in shaping voter engagement and political discourse, aligning spending trends closely with electoral cycles.
| Labels | Total Advertising Spend (USD billions) 2015–2025 |
|---|---|
| 2025 | 9.7 |
| 2023 | 8 |
| 2020 | 6.7 |
| 2018 | 5.7 |
| 2015 | 4.7 |
